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We’re looking for a data-driven Email Marketing Specialist to help grow revenue through email and SMS channels (Klaviyo and Postscript). This role is ideal for someone who enjoys building lifecycle campaigns, optimizing performance, and driving customer retention across multiple DTC brands.
Job Responsibility:
Execute email and SMS marketing strategies that drive engagement, retention, and revenue
Manage segmentation, campaign builds, and automated flows throughout the customer lifecycle
Analyze post-send performance (open rates, CTRs, revenue per recipient, deliverability) and apply insights to improve future campaigns
Maintain and optimize campaign calendars to ensure timely and consistent communication across brands
Personalize messaging using customer data and behavior to improve conversions and retention
Collaborate with Brand, Creative, and Tech teams to ensure campaigns align with overall business goals
Requirements:
1+ year of hands-on experience with email/SMS platforms (Klaviyo & Postscript preferred)
Proven ability to build and optimize lifecycle flows and campaigns that drive retention and revenue
Strong knowledge of segmentation, A/B testing, and personalization strategies
Copywriting and visual direction skills for high-performing email/SMS creatives
Familiarity with popup and list-building tools (e.g., Justuno, OptiMonk, Privy)
Analytical mindset with experience in campaign reporting and optimization
Ability to manage multiple brands and campaigns simultaneously
Highly organized with strong attention to detail and clear, proactive communication
A computer with dual monitor setup is required
Computer with at least 8GB of RAM
Must have at least 25 MBPS internet speed
What we offer:
Permanent work-from-home setup
Unlimited FREE access to MAG School courses and SOP Library
Opportunities for professional development and career advancement