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We’re looking for a data-driven Email Marketing Specialist to help grow revenue through email and SMS channels (Klaviyo and Postscript). This role is ideal for someone who enjoys building lifecycle campaigns, optimizing performance, and driving customer retention across multiple brands.
Job Responsibility
Manage email and SMS marketing performance and strategy across Klaviyo and Postscript for 3–4 brands
Define communication cadence, tone, segmentation, and performance targets for each brand’s owned channels
Build, test, and optimize automated flows, triggers, and customer segments for lifecycle and retention marketing
Use data and customer insights to personalize messaging and drive higher conversions throughout the customer journey
Plan and execute 6–12+ monthly campaigns per client, including offer strategy, content coordination, QA, and scheduling
Run A/B tests on subject lines, content, and offers to continually improve open rates, CTRs, and conversions
Create and manage lead capture strategies (popups, forms, lead magnets) to grow and improve subscriber quality
Analyze campaign and flow performance
deliver reports with actionable insights and next steps
Optimize funnel performance across engagement, revenue per recipient, and inbox deliverability
Collaborate with Brand Managers, Creative, and Tech teams to ensure campaigns align with overall brand strategy
Maintain organized campaign calendars and ensure timely, accurate execution
Requirements
1+ year of hands-on experience with email/SMS platforms (Klaviyo & Postscript preferred)
Proven ability to build and optimize lifecycle flows and campaigns that drive retention and revenue
Strong knowledge of segmentation, A/B testing, and personalization strategies
Copywriting and visual direction skills for high-performing email/SMS creatives
Familiarity with popup and list-building tools (e.g., Justuno, OptiMonk, Privy)
Analytical mindset with experience in campaign reporting and optimization
Ability to manage multiple brands and campaigns simultaneously
Highly organized with strong attention to detail and clear, proactive communication
A computer with dual monitor setup is required
Computer with at least 8GB of RAM
Must have at least 25 MBPS internet speed
What we offer
40 hours a week, 8 hours a day
Competitive salary base
Permanent work-from-home setup
Unlimited FREE access to MAG School courses and SOP Library
Work schedule is in Eastern Standard Time (EST), Monday-Friday only
Opportunities for professional development and career advancement