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Email Marketing Specialist

Pakistan, Karachi Employment contract · Job Posted May 25, 2026
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Job Description

About the Role: Fleekbiz is hiring a Email Marketing Specialist to own outbound email and prospect list operations to market AI development and custom software services and products for North American SMBs. You own two connected functions end-to-end. You build the lists. You run the sequences. You measure, test, and iterate until the numbers move. You work in tight real-time alignment with the Brand and Sales leads on copy and angle, and on what is being qualified. This is a hands-on, execution-heavy role for someone who treats email marketing as a craft and wants visible ownership of the outbound engine.

Job Responsibility

  • Build and maintain verified prospect lists using lead generation platforms across two distinct ICPs
  • Own the cold email engine end-to-end: domain warmup, deliverability monitoring, sequence setup, A/B testing of subject lines and copy, and continuous iteration based on open and reply data
  • Configure from ground zero and operate cold email platforms
  • Maintain list hygiene, segmentation, and ICP qualification across both brands
  • Track, analyze, and report on top-of-funnel email metrics: deliverability, open rate, reply rate, qualified responses
  • Constantly refine copy, subject lines, and outreach angles based on what is performing
  • Pass warm responses to the sales for closing

Requirements

  • 2 to 4 years of hands-on B2B email marketing or outbound sales operations experience
  • Demonstrated ownership of cold email programs: deliverability, A/B testing, copy iteration
  • Hands-on experience with at least one cold email platform and one lead generation tool
  • Strong written English. You will be writing and iterating cold email copy targeting North American decision-makers
  • Working knowledge of email deliverability fundamentals: SPF, DKIM, DMARC, domain warmup, sender reputation
  • Self-directed and able to manage a daily rhythm without micromanagement

Nice to have

  • Experience selling to or prospecting US-based SMBs
  • Background in IT services, software, or SaaS outbound
  • Familiarity with AI-assisted copy iteration and personalization at scale

What we offer

  • Competitive salary
  • Commissions
  • Monetary benefits include Eid Bonuses, Performance Bonuses, EOBI (Pension plan), Paid leave compensation, Advance salary
  • Medical benefits: Family healthcare (Including maternity), Family OPD (reimbursable), Maternal/Paternal leaves
  • In-house recreational facilities: Outdoor sports area, Billiards & Foosball table, Xbox & Media Room, Gym facility
  • Pick & Drop facility for female staff

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