This list contains only the countries for which job offers have been published in the selected language (e.g., in the French version, only job offers written in French are displayed, and in the English version, only those in English).
The Email Marketing Specialist will lead email strategy, automation, campaign execution, and performance optimization. This role will build and manage scalable email programs that drive engagement, nurture leads, and support pipeline growth in a B2B environment. The ideal candidate combines strong technical and analytical skills with a creative mindset and experience working cross-functionally with marketing, content, creative, communications, and sales teams.
Job Responsibility
Develop and execute data-driven email marketing campaigns across the customer lifecycle
Build and manage automated workflows, nurture sequences, segmentation, and lead routing
Optimize campaign performance through A/B testing, personalization, and behavioral targeting
Monitor and report on key metrics including deliverability, open rates, click-through rates, conversions, and revenue impact
Partner with cross-functional teams to align messaging and support broader marketing goals
Maintain brand consistency, email quality, and deliverability standards across campaigns
Support sales enablement through nurture flows, lead scoring, and automated outreach
Requirements
2–4+ years of hands-on experience in HubSpot email marketing and marketing operations within a B2B company
Experience building automated workflows, lifecycle campaigns, and segmentation strategies
Strong understanding of CRM structure, attribution, and audience targeting
Ability to analyze campaign data and translate insights into recommendations
Working knowledge of HTML/CSS for email coding and design
Strong attention to detail, organization, and project management skills
Excellent written and verbal communication skills
Must be currently authorized to work in the U.S. without must be eligible to work in the U.S.
Nice to have
Bachelor’s degree in Marketing, Communications, or a related field, or equivalent experience
Experience in B2B SaaS, technology, or related industries