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Email Marketing Senior Specialist

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Fever

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Location:
Australia , Melbourne

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Category:
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Contract Type:
Employment contract

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Salary:

Not provided
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Job Description:

You will support the development and execution of CRM and customer engagement initiatives across multiple channels. You will contribute to the optimization of customer communications and retention activities, helping deliver a consistent and effective customer experience while ensuring campaigns are performance-driven and aligned with business objectives.

Job Responsibility:

  • Manage the activation of customer data to develop and execute an end-to-end CRM strategy and communications plan leveraging appropriate marketing channels (with specific focus on email, push notifications and in app messages).
  • Continuously refine our multi-channel comms and develop retention strategies to deliver an outstanding customer experience, applying best practices and being up-to-date with the CRM state of art.
  • Support the CRM Manager to define the customer lifecycle and help define the contact strategies across all customer touch-points as well as define key client segments for improved targeting and CRM program effectiveness.
  • Ensure that all campaigns have clearly defined success metrics that are tracked and analysed: all activity should be insight driven and measurable.
  • Be owner of the weekly/monthly reporting and ad hoc deep dives.

Requirements:

  • 2-3 years minimum experience working in Digital Marketing and CRM, mobile and web environments.
  • Experience working with Salesforce Marketing Cloud.
  • Experience with ESPs (Mailchimp, Sendgrid, etc).
  • Proficient in HTML.
  • Good copywriting skills.
  • Able to develop & optimise CRM flows to drive revenue.
  • Know how to leverage consumer behavioral, lifestyle, transactional, and demographic data in order to deliver relevant marketing insights.
  • Commercially savvy, analytical and data-driven.
  • Experience in A/B testing and dynamic templates.
  • Organized, responsible and proactive person.
  • Ability to optimize, prioritize and organize your time.
  • Ability to carry out a high pace of work.
  • Able to communicate in English in a fluent way.
  • Know how to potentiate the team-work and keep everyone in the team motivated.
What we offer:
  • Attractive compensation package
  • 40% discount on all Fever events and experiences + free Candlelight voucher
  • Superannuation: Fever contributes 12% of your gross salary to your Super
  • Private health insurance with GU Health paid by Fever up to 2750 AUD for the annual premium
  • ClassPass membership for gym and wellness access: paid by Fever up to 39 credits per month
  • Language learning support: English and Spanish lessons
  • Hybrid work setup: home office friendly with a central (Sydney
  • Melbourne) office location
  • Dynamic international team

Additional Information:

Job Posted:
May 15, 2026

Employment Type:
Fulltime
Work Type:
Hybrid work
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