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Email Marketing / Marketing Automation Specialist

United States, Hartford · Job Posted June 28, 2026
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Job Description

Robert Half is looking for an Email Marketing / Marketing Automation Specialist to support a fast-paced marketing team through email campaign production, audience segmentation, and Salesforce Account Engagement (Pardot) execution. This is a short-term opportunity ideal for someone experienced in high-volume, ticket-driven environments who can build, test, and deploy campaigns with precision and efficiency.

Job Responsibility

  • Build, manage, and execute email campaigns and templates within Salesforce Account Engagement (Pardot)
  • Develop responsive email layouts using HTML/CSS to ensure strong rendering across desktop and mobile devices
  • Create and refine email drafts for stakeholder review, incorporating feedback prior to deployment
  • Execute campaigns based on incoming requests within a structured, ticket-driven workflow
  • Manage email assets including images, graphics, and layout formatting
  • Build and maintain audience lists in Pardot, including segmentation based on engagement, demographics, and user data
  • Perform data cleanup and contact management within Salesforce CRM
  • Collaborate with marketing, design, and cross-functional teams to launch targeted campaigns
  • Monitor campaign performance, analyze metrics, and provide insights to optimize future campaigns
  • Support landing page and web updates using HTML/CSS and best practices

Requirements

  • 2+ years of experience in email marketing or marketing automation
  • Hands-on experience with Salesforce Account Engagement (Pardot) and Salesforce CRM
  • Strong HTML/CSS skills, particularly for email development and troubleshooting
  • Experience building responsive email templates across devices
  • Proven ability in campaign execution, audience segmentation, and list management
  • Comfortable working within a structured, high-volume, ticketing workflow
  • Strong attention to detail, especially with formatting and asset management
  • Experience collaborating with cross-functional teams to execute marketing campaigns
  • Ability to analyze campaign performance data and recommend optimizations
  • Familiarity with content management systems and landing page updates is a plus

Nice to have

Familiarity with content management systems and landing page updates is a plus

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