Email Marketing Manager

• Build out seasonal strategy and testing plans for day-to-day email communications across multiple territories, with the support of the Senior CRM Manager
• Own the end-to-end execution of all BAU email marketing from brief to deployment, ensuring campaigns are delivered on time and to a best-in-class standard
• Continuously review and evolve processes, proactively identifying opportunities to improve efficiency and impact
• Monitor and analyse email performance, tracking KPIs and identifying opportunities to drive trade and improve retention
• present clear, actionable insights and recommendations to stakeholders
• Stay ahead of market trends, bringing new ideas and learnings into the team to keep the channel competitive and forward-thinking
• Collaborate with marketing channel owners to ensure email activity aligns with the wider marketing strategy and commercial objectives
• Lead and develop a team of three, creating an environment where individuals feel supported and motivated to grow in their roles
• Encourage the team to think independently and intuitively, building confidence in their ideas and decision-making
• Champion creative excellence - working closely with design and copy teams to continuously elevate output
• Manage external agency relationships, including translations, while working closely with the Head Copywriter to safeguard tone of voice

• 4+ years working within a fast-paced Email / CRM function
• Previous experience in line management or a mentoring capacity
• Commercial experience in a customer-focused business, ideally within Retail
• Highly organised and forward-thinking – able to manage multiple priorities while maintaining a strong awareness of the wider business and how email contributes to broader goals
• Inquisitive and proactive mindset – naturally curious, always looking for ways to improve performance, challenge thinking, and bring forward new ideas
• Creative challenger – not satisfied with ‘good enough’
• actively pushes for best-in-class creative output across both copy and design
• Positive and solutions-focused – thrives in a fast-paced, trade-driven environment, approaching challenges with energy and optimism
• Strong leadership presence – passionate about developing others and creating a supportive, high-performing team culture
• Collaborative and engaging – builds strong relationships across teams, encouraging open communication and shared ownership of success
• Confident communicator – able to clearly and confidently articulate ideas, insights, and recommendations to a range of stakeholders
• Solid experience using an ESP – previous experience using Bloomreach is advantageous
• Understanding of Email Deliverability and best practices

Previous experience using Bloomreach is advantageous

• Competitive salary and excellent bonus scheme
• An entrepreneurial environment where you’ll be encouraged to try things and make changes to drive the business forward
• You’ll have access to Staff Discount from your 1st day, not just at CT but also from The White Company
• Our hybrid working policy means we work from the office 3-4 days per week (14 days onsite across a 4 week period, and Monday's are our set days in the office)
• We are proud to go about our business in the right way and partner with many charities and sustainability partners - ‘giving something back’ is an important part of our ethos
• At HQ we are serious about having fun. Our Christmas and summer parties are the stuff of legend and our CT Social Team ensure there is always something exciting to get involved in)