Email Marketing Designer Job at Eight Sleep

Job Description

Join the Sleep Fitness Movement. At Eight Sleep, we’re on a mission to fuel human potential through optimal sleep. As the world’s first sleep fitness company, we’re redefining what it means to be well-rested and building the most advanced hardware, software, and AI technology to make it possible. Our products power peak mental, physical, and emotional performance by transforming every night of sleep into a personalized, data-driven recovery experience. We are trusted by high performers, professional athletes, and health-conscious consumers in over 30 countries worldwide. Recognized as one of Fast Company's Most Innovative Companies in 2019, 2022, and 2023, and twice named to TIME's “Best Inventions of the Year.” We operate like a high-performance team: fast, focused, and motivated by impact. We don’t just ship; we iterate, refine, and obsess over the details that help our members sleep better and wake up stronger.

Job Responsibility

Create visually compelling, on-brand emails for all stages of the customer journey
Use performance data and behavioral insights to inform design decisions and propose A/B testing ideas
Improve designs through feedback and testing results
Help evolve our email design system while staying grounded in our style guide and voice
Collaborate with the Lifecycle team (copywriter, implementation manager) as well as Product and Brand to concept and execute high-performing email designs
Design emails for campaigns, product launches, flows, onboarding, newsletters, and more
Translate strategy and messaging into visually engaging and conversion-optimized emails
Maintain consistency with Eight Sleep’s brand guidelines while iterating on layout and design innovation
Propose thoughtful A/B test ideas focused on driving engagement and conversion
Help evolve the visual identity of our emails and push our brand forward
Work in a fast-paced environment that values iteration, creativity, and clear communication

Requirements

2+ years of professional experience in visual design, email marketing, or digital brand execution
Strong portfolio showcasing thoughtful, high-performing email designs for consumer brands
Proficiency in Figma and a strong understanding of mobile-first and direct response design principles
Excellent visual storytelling skills and understanding of brand voice, hierarchy, and layout
Strong communication skills and ability to collaborate across marketing, product, and creative teams
Highly organized, detail-oriented, and excited to improve email performance through design

Nice to have

Familiarity with Klaviyo or similar email platforms
Experience working on DTC or consumer hardware brands
Understanding of email testing frameworks (subject lines, layout, CTAs, etc.)
Exposure to performance marketing and data-informed design workflows

What we offer

Equity participation to every full-time team member
Periodic equity refreshments based on performance
Every Eight Sleep employee receives a Pod of their own

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Email Marketing Designer

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