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Email Automation Manager

United States, Des Moines Employment contract 115000.00 USD / Year · Job Posted July 08, 2026
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Job Description

RARE opportunity to step into a best-of-both-worlds leadership role where you can remain highly hands-on while also building, managing, and mentoring your own team - offers the appeal of a mid-sized organization with flexibility, visibility, and the ability to make a real impact. If you thrive in both strategy & execution, this position offers the chance to own the digital marketing automation roadmap while directly influencing campaign performance across email & paid social channels.

Job Responsibility

  • Lead the strategy, execution, and optimization of Salesforce email marketing automation campaigns
  • SME on Salesforce Marketing Automation
  • oversee & enhance email nurture programs, segmentation, personalization, lead scoring, & lifecycle campaigns
  • build, manage paid social media strategies & campaigns
  • develop & optimize campaign performance across digital channels
  • partner across teams to align CRM data, workflows, reporting, & campaign execution
  • manage digital initiatives tied to landing pages, web experiences, analytics, and conversion optimization
  • use marketing analytics and business intelligence reporting to identify trends
  • shape digital marketing roadmap while also leading day-to-day execution
  • hire, mentor, and lead a small team + remaining deeply involved in the technical work

Requirements

  • 5+ years of experience in digital marketing
  • proven background in marketing automation, including experience with Salesforce Marketing, Salesforce Pardot, HubSpot, or similar platforms
  • strong knowledge of paid media, including paid search, paid social, and broader social media strategy and campaign management
  • experience with email marketing platforms
  • proficiency in marketing analytics, web analytics, and performance reporting
  • demonstrated success managing lead nurturing, lead scoring, and lifecycle marketing programs
  • ability to lead teams
  • creative, adaptable problem-solver

What we offer

  • bonus
  • medical
  • vision
  • dental
  • life and disability insurance
  • 401(k) plan
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