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Ecommerce Lead

United Kingdom, London 55000.00 GBP / Year · Job Posted December 06, 2025
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Job Description

Accelerate our digital and omnichannel growth by delivering a revolutionary ecommerce experience that drives sales, loyalty, and global reach. This role leads the strategy, performance, and optimisation of our website and app - championing innovation, localisation, and seamless execution across all digital touch points.

Job Responsibility

  • Develop and execute the ecommerce strategy in line with overall business objectives, driving sustainable growth across all digital channels
  • Monitor and optimise daily and weekly trading performance, identifying risks, opportunities, and key actions to maximise sales
  • Oversee all aspects of the website and app, ensuring a seamless, mobile-first customer experience that reflects the brand and drives conversion
  • Drive international ecommerce growth through market-specific strategies, localisation of content, and optimisation of user experience, trading, and operations in key regions
  • Continuously improve onsite merchandising, navigation, search, checkout, and overall conversion performance through data-driven optimisation
  • Oversee the trading and promotional calendar, ensuring alignment with brand, marketing, and commercial priorities
  • Oversee the CRO and development roadmap, enhancing trading metrics and customer satisfaction
  • Lead and support the ecommerce team, consisting of trade and digital product/optimisation channels, ensuring effective and efficient execution across trading, on-site merchandising, content publishing, and site optimisation including development and CRO
  • Foster a culture of collaboration, curiosity, and innovation within the team
  • Support the growth and development of two direct reports, the Digital Product Manager and Ecommerce Trading Manager, providing coaching and strategic direction
  • Collaborate closely with key functions - including Omnichannel Growth, Marketing, Merchandising, Retail, and Operations - to deliver a strong, integrated omnichannel experience
  • Manage relationships with external partners and platforms, ensuring effective delivery of projects, enhancements, and trading initiatives
  • Act as a key stakeholder for ecommerce within the business, influencing strategic decisions and representing digital priorities

Requirements

  • 6+ years experience in Ecommerce within a fast-paced environment
  • Experience of working in a scale up environment as well as entering new and emerging markets
  • Excellent leadership, communication, and stakeholder management skills
  • Experience leading, developing, and inspiring high-performing teams
  • A drive to continuously improve, innovate, and stay ahead of ecommerce and digital trends
  • Strong commercial acumen with a deep understanding of trading performance, customer behaviour, and conversion drivers
  • Proven experience optimising customer journeys end-to-end, with knowledge of CRO, UX, and development

Nice to have

Experience working with apps and Shopify Plus is advantageous

What we offer

bonus

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