Ecommerce Brand Lead

• Measure and reporting on main ecommerce metrics for your brands, whilst driving overall revenue and profit performance by ensuring the digital execution plan is as strong as possible
• Coordinate and optimise online launches for any new products or range from each brand, whilst working with trading and marketing on support plans
• Utilise both Boots and supplier insights to analyse and understand customer behaviour, product trends and market information to help influence decisions and make recommendations for the annual plan
• Optimise the digital execution of main brand campaigns throughout the calendar year, whether value-led or inspirational
• Work with multiple teams and individuals across boots.com and the wider business. I seek out best practice and support from subject matter experts, such as those in design, digital marketing, product set-up, and supply
• Co-ordinate multiple partners to ensure the delivery of campaigns and brand optimisation programs
• Building relationships with the main brand contacts themselves is crucial
• Managing the supplier relationship on boots.com involves frequent communication on several aspects, including sales performance, reporting, strategic planning, daily range maintenance online, and campaign optimisation
• Full financial performance reporting on a weekly, monthly and ad hoc interim basis
• you will analyse performance drivers and identify risks and opportunities

• Digital experience working in an ecommerce role
• Able to demonstrate an active interest in ecommerce with a strong understanding of online trading levers and performance marketing
• Confident in using data and insight to drive performance
• Confident in building and delivering plans
• Trading experience with strong financial acumen, able to analyse, interpret and articulate financial performance
• Cross functional working, a focus on brilliant delivery and relationship building
• High attention to detail and the ability to be adaptable
• Must be highly organised, enthusiastic, and resourceful and the ability to make decisions in a fast paced and complex environment
• Clearly communicate timelines, tasks and deadlines to all stakeholders, highly proactive and the able to prioritise multiple tasks with minimum supervision

Experience using digital analytics tools (like GA4, ContentSquare, Similar Web)

• Boots Retirement Savings Plan
• Discretionary annual bonus
• Generous employee discounts
• Enhanced maternity/paternity/adoption leave pay and gift card for anyone expecting or adopting a child
• Flexible benefits scheme including option to buy additional holiday, discounted gym membership, life assurance, activity passes and much more
• Access to free, 24/7 counselling and support through TELUS Health, our Employee Assistance Programme