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In this role, you will play a key part in managing and enhancing digital shelf content to boost product visibility and drive conversions across various online platforms. This position offers an exciting opportunity to collaborate with cross-functional teams and contribute to the success of manufacturing industry products.
Job Responsibility:
Develop and implement digital shelf content strategies to improve visibility and conversion rates for products across multiple online retail platforms
Coordinate with the eCommerce analyst to ensure approved content updates are accurately executed
Work alongside the Master Data Management team to maintain and validate the accuracy of digital shelf content
Collaborate with brand management teams to align digital content with brand messaging priorities and guidelines
Partner with platforms and retailers to syndicate product content efficiently and ensure consistency across channels
Document and refine processes to incorporate digital shelf requirements into commercialization workflows
Provide insights and analysis to identify future digital shelf needs and support long-term planning activities
Review and validate content readiness, including product specifications, marketing copy, and retailer-specific requirements
Manage digital assets such as images and renders, ensuring compliance with retailer specifications and formatting guidelines
Utilize advanced Excel skills to automate recurring data tasks and support import/export templates
Requirements:
Proven experience in e-commerce and digital content management
Proficiency in working with Content Management Systems (CMS)
Strong analytical skills and ability to translate data insights into actionable strategies
Advanced knowledge of Microsoft Excel, including formula-based automation
Excellent communication and collaboration skills to work effectively across teams
Attention to detail and strong organizational abilities
Familiarity with digital shelf optimization and product syndication processes
Ability to adapt to evolving e-commerce trends and technologies