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E-Commerce Manager

United Kingdom, Manchester · Job Posted December 07, 2025
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Job Description

We are looking for a skilled E-Commerce Manager to join our expanding E-Commerce Team. In this role, you’ll take ownership of trading performance across our ecommerce platform, using insight and analytics to inform strategy and shape decision-making. From managing homepage content to analysing customer journeys, you’ll work cross-functionally with teams in marketing, brand, creative, merchandising, tech, and insights to ensure our digital presence not only performs but inspires.

Job Responsibility

  • Drive Ecommerce Performance & Insights: Monitor trading performance including traffic behavior and conversion triggers
  • use web analytics tools and collaborate with the Insight Team to evaluate website and promotional performance
  • Feed insights into trade meetings, make data-led recommendations, and support strategic decision-making
  • Campaign, Content & Brand Alignment: Work closely with Brand, Marketing, and Creative teams to plan and execute the trading and content calendar
  • Ensure all campaigns and ecommerce assets (homepage banners, campaign content, product descriptions) are on-brand, territory-appropriate, SEO-optimised, and delivered on time
  • Site Experience & Customer Journey Optimisation: Ensure a seamless and user-friendly shopping experience by optimising site layout, navigation, PLPs, PDPs, and the checkout journey
  • Identify and resolve customer pain points while collaborating with tech teams to implement system improvements that streamline internal processes
  • Merchandising, Pricing & Product Management: Partner with the Merchandising Team to ensure accurate and competitive pricing and discount positioning
  • Oversee full product launch execution, from planning to publishing, and conduct site audits to ensure stock is accurately displayed online with correct imagery and information
  • Market & Competitor Analysis: Regularly produce competitor analysis across online and retail channels to inform strategy and maintain a strong market position

Requirements

  • Proven experience in a similar role ideally within the fashion industry
  • Strong knowledge of Shopify and ecommerce platform
  • Demonstrable experience of managing an ecommerce team
  • Skilled in user behaviour analysis, conversion optimisation, and campaign planning
  • Strategic and analytic mind that balances with a creative and innovative approach
  • Proven record of delivering conversion, sales and profit growth

What we offer

  • Bi-annual bonus scheme
  • 25 days' annual leave (plus bank holidays)
  • Extra day off for your birthday
  • Flexible working hours around core hours of 10-4
  • Cycle to work scheme
  • Enhanced pension contribution
  • Enhanced maternity and sickness policy
  • 40% staff discount on Club L and Lavish Alice products
  • Healthcare Cashplan
  • Free onsite gym with daily classes
  • Social events
  • Study/Qualification support

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