E-commerce Manager

• Take ownership of all Shopify storefronts across multiple international markets
• Ensure the website is fast, seamless, and fully optimised for conversions
• Collaborate with marketing, creative, and product teams to deliver launches, campaigns, and seasonal initiatives
• Drive user experience improvements and continuously test site functionality to increase engagement and sales
• Lead site audits to proactively identify and resolve UX, checkout, and performance issues
• Oversee new site build projects, coordinating designers, developers, and internal stakeholders to deliver on time and on brief
• Implement and manage analytics, CRO, and personalisation tools to improve performance and reporting
• Own reporting and KPIs across revenue, conversion, AOV, and customer retention, turning insights into actionable improvements
• Champion automation and AI opportunities to streamline workflows and improve operational efficiency

• 3+ years of experience in DTC E-commerce, managing Shopify stores
• Strong track record in conversion rate optimisation, A/B testing, and data-driven improvements
• Experience managing multi-region or multi-storefront operations
• Excellent organisational skills and attention to detail, with a bias for action
• Ability to lead projects end-to-end, collaborating across teams and departments
• Analytical and strategic mindset with the ability to translate data into commercial impact

Passion for health, wellness, or lifestyle brands is a plus