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The District Manager, Sales is the primary GM field leader for retail sales performance and customer experience across Interior BC (District 4). You will: Lead, motivate and influence a portfolio of GM dealerships to achieve retail sales, share and revenue objectives. Partner with the Regional Manager and Regional Marketing Managers to deploy sales, marketing and customer experience initiatives in your district. Build strong, trust‑based relationships with dealer principals and leadership teams, acting as their go‑to GM contact for sales performance, customer experience and adjacency revenue growth. Serve as a data‑driven business partner, using reporting and analytics to identify opportunities, coach dealers, and drive continuous improvement
Job Responsibility:
Drive retail sales and market share performance
Drive vehicle order coverage
Improve customer satisfaction and the retail experience
Support adjacency revenue performance (Accessories, Service, OnStar, Leasing)
Requirements:
5+ years of relevant experience in sales, field operations, or dealer/distribution management
Prior District Sales Manager / District Manager Sales experience strongly preferred
Demonstrated track record of sales growth and relationship building, ideally within automotive, OEM, or similar multi‑location retail environments
Excellent communication, interpersonal and leadership skills – able to influence without direct authority and build strong partnerships with dealer leadership
Outstanding analytical skills with the ability to turn data from field sales tools and reports into clear insights and action plans
Proven decision‑making and problem‑solving abilities, balancing customer, dealer and GM priorities
Comfortable working independently and in cross‑functional teams, often in a fast‑paced and geographically dispersed environment
Solid understanding of OEM distribution processes, field sales tools and reporting (or the ability to quickly learn and apply them)
Willingness to travel regularly throughout the district and to work extended hours on occasion (e.g., month‑end, major events) as business needs require
Valid Driver’s Licence in good standing
Ability and willingness to live in the Kelowna, BC area and spend at least three (3) days per week visiting dealerships in person
Must have the ability to relocate anywhere in Canada
Nice to have:
At least 2 years of prior District Manager Sales (or equivalent) experience, ideally with an automotive OEM or related industry
Undergraduate degree preferred, ideally in Business, Marketing, Commerce or a related field
MBA or advanced business education is considered an asset