Discounter Key Account Manager

• Develop and execute strategic customer plans aligned with company sales, volume, and profitability targets
• Conduct customer performance analysis and build SWOT assessments to identify growth opportunities and business risks
• Create customer-specific SMART plans covering assortment, merchandising, promotions, pricing, service, and distribution strategies
• Define phased sales and profit objectives by brand and account, ensuring alignment with commercial priorities
• Build detailed account activation plans, including timelines for presentation, negotiation, implementation, and follow-up
• Lead customer presentations, negotiations, and execution of commercial agreements and promotional activities
• Establish and maintain strong business relationships with key customer stakeholders across all levels
• Develop a clear understanding of customer structures, decision-making processes, and key influencers to support business growth
• Conduct regular customer and store visits to strengthen partnerships and ensure execution excellence in-store
• Organize and lead quarterly and annual business reviews with customer and internal stakeholders
• Ensure high standards of customer service through timely communication, issue resolution, and proactive account management
• Collaborate cross-functionally with Trade Marketing, Category Management, Supply Chain, and Field Teams to deliver account objectives
• Prepare and manage account budgets, forecasts, and profitability tracking to support commercial performance
• Maintain accurate customer records, store databases, promotional documentation, and activity tracking reports
• Monitor, evaluate, and report on the effectiveness of promotions, in-store execution, and customer initiatives to drive continuous improvement

• 3–5 years of experience in an organized trade or retail environment, with solid understanding of key business drivers and commercial operations
• Proven knowledge of category management principles and their application to improving customer and business performance
• Demonstrated ability to take initiative, drive results, and contribute to a positive and collaborative work environment
• Strong analytical, planning, and coordination skills, with the ability to manage multiple priorities effectively
• Excellent influencing, negotiation, and relationship-building capabilities across customers and cross-functional teams
• Experience personally managing at least one major customer account, including participation in annual agreement negotiations
• Proven involvement in multi-functional task forces or category management projects aimed at delivering measurable business improvements
• Exposure to direct or dotted-line management of store or field operations is preferred
• Fluent Turkish and English communication skills, including preparing professional reports, presentations, and written business communications
• Proficient in Microsoft Excel, Word, and PowerPoint, with strong intellectual curiosity and a continuous improvement mindset

Exposure to direct or dotted-line management of store or field operations is preferred