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This job description indicates the general nature and level of work expected of the incumbent. It is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities required of the incumbent. Incumbent may be required to perform other related duties.
Job Responsibility:
Develops and executes enterprise wide social media strategy to manage reputation and elevate brand awareness while ensuring stakeholder engagement
Manages social platforms, including Facebook, Twitter, Instagram, LinkedIn, etc. and ensure high standards in quality content
Deploys strategies to engage consumers through effective storytelling and advertising
Leverages social platforms as a tool to engage internal audiences, including team member ambassador program
Builds and manages site and system reputation through effective community management strategy
Coordinates across functions to ensure social campaign management
Monitors trends and analyzes social network to drive engagement and awareness
Performs human resources responsibilities for staff which include interviewing and selection of new employees, promotions, staff development, performance evaluations, compensation changes, resolution of employee concerns, corrective actions, terminations, and overall employee morale
Develops and recommends operating and capital budgets and controls expenditures within approved budget objectives
Responsible for understanding and adhering to the organization's Code of Ethical Conduct and for ensuring that personal actions, and the actions of employees supervised, comply with the policies, regulations and laws applicable to the organization's business
Requirements:
Bachelor's Degree in Public Relations or related field
Typically requires 7 years of experience in social media strategy
Includes 3 years of management experience in leading teams
Strong written and oral communications
Social media expertise managing multi-channel platforms
Strategic thinking
Problem-solving skills
Understanding of SEO and digital platforms and marketing
Agility/Responsiveness
Proven ability to coach and lead team
Results oriented
Consumer first mentality
Stays relevant on the latest digital/social trends
What we offer:
Paid Time Off programs
Health and welfare benefits such as medical, dental, vision, life, and Short- and Long-Term Disability
Flexible Spending Accounts for eligible health care and dependent care expenses
Family benefits such as adoption assistance and paid parental leave
Defined contribution retirement plans with employer match and other financial wellness programs