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Director, Sales Activation (Data)

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Inizio Evoke

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Location:
United States , New York ▼

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Category:
Sales

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Contract Type:
Not provided

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Salary:

140000.00 - 160000.00 USD / Year
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Job Description:

We are seeking a Director, Sales Activation (Data) to support the growth of Inizio Evoke's Data, Analytics, and Measurement offerings. You will serve as a revenue-driving leader responsible for identifying, shaping, and closing new opportunities for Inizio Evoke's data-driven solutions. You will focus on enterprise-level clients across pharma, biotech, and health-tech, building relationships with brand, commercial, analytics, media, and omnichannel leaders. Your goal is to expand adoption of our data products, real-world insights, campaign measurement solutions, advanced analytics, and integrated data and creativity offerings. This role reports to the Chief Data Officer.

Job Responsibility:

  • Drive data-product revenue
  • Lead sales efforts for Inizio Evoke's Data & Impact, analytics, and measurement offerings, including audience insights, campaign attribution, real-world data solutions, and predictive analytics
  • Lead solution design for pitches and proposals, creating the optimal blend of data, analytics, and strategy to solve client challenges
  • Build and progress a strong pipeline focused on brands, BU leaders, analytics leads, data science teams, and omnichannel owners
  • Prospect into high-value targets
  • Identify and deeply engage target client groups who purchase or influence data, measurement, analytics, real-world insights, or SaaS-based decision tools
  • Leverage a hunter approach to uncover whitespace opportunities across brand, commercial excellence, media, and digital transformation
  • Shape compelling data-driven narratives
  • Translate complex data solutions into intuitive, value-driven stories that resonate with senior decision-makers
  • Partner with teams to integrate data into broader marketing, customer engagement, and measurement solutions
  • Design custom configurations and recommendations
  • Tailor solution components, including datasets, methodologies, modeling approaches, measurement frameworks, dashboards, and reporting based on client goals
  • Work cross-functionally to build prototypes, POVs, and insights frameworks that advance new business discussions
  • Drive momentum in the sales process
  • Serve as a trusted expert throughout the entire pursuit cycle
  • Help progress opportunities through pipeline stages by anticipating client needs and ensuring technical alignment
  • Represent Inizio Evoke externally
  • Build credibility as a go-to partner for data-driven marketing and measurement solutions
  • Support account transition and growth
  • Partner with Managing Directors and Client Growth leaders to convert new wins into anchor relationships and expand data-product reach across portfolios

Requirements:

  • 5–10 years of experience working in healthcare data, analytics, measurement, or SaaS (e.g., analytics platforms, real-world data products, marketing measurement tools, omnichannel data systems, or related environments)
  • A proven track record of selling data products, audience targeting, real-world insights, measurement/attribution solutions, analytics platforms, or SaaS tools to pharma/biotech
  • A hunter orientation with demonstrated ability to create and close net-new business at scale
  • Deep understanding of how brand/commercial teams use data to inform strategy, omnichannel activation, media effectiveness, content personalization, and lifecycle optimization
  • Experience shaping and leading complex enterprise pursuits involving data science, analytics, technology, and marketing partners
  • Ability to simplify complex data capabilities into compelling stories and commercial value propositions
  • Strong collaboration skills and ability to work across matrixed teams (analytics, data science, strategy, technology, creative)
  • Self-starter mindset with a consultative, solution-oriented approach
  • Willingness to travel for pursuits and key presentations
What we offer:
  • medical
  • dental
  • 401(k)
  • tuition reimbursement
  • flexible time off

Additional Information:

Job Posted:
February 14, 2026

Employment Type:
Fulltime
Work Type:
Remote work
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