Director, Product Marketing Job at AtScale (Boston, MA)

Director of Product Marketing, Compute

HPE is looking for a Director of Product Marketing to build and lead a high perf...

Location

United States

Salary:

138500.00 - 335500.00 USD / Year

Hewlett Packard Enterprise

Expiration Date

Until further notice

Requirements

10+ years in product marketing specifically, with recent senior roles in B2B product marketing
5+ years of direct people leadership experience
5+ years in the compute platform market
Solid understanding of marketing functions, to effectively partner with other teams and get the best outcomes
An ability to sift through all the jargon to tell a clear, differentiated story that resonates in the market
Strong writing and presentation skills, with a bias toward keeping content development close to you
A growth-oriented people leader with a history of developing high performing teams
Ability to get work done through others and operate at scale

Job Responsibility

Build a high functioning product marketing team, including assessing the required skills on the team, providing ongoing coaching and development, performance management, and recruiting new talent to fill gaps
Collaborate with Business Units and Sales specialist teams to Develop annual go-to-market strategy that lays out the target audiences, hero products, key positioning, and customer needs for the fiscal year, upon which all outbound marketing will be based
Own the messaging and positioning for our core products, understand our buyer personas and develop clearly differentiated and relevant content that resonates for each customer segment
Lead cross-functional team to launch new products and capabilities to our customers and drive ongoing thought leadership in the relevant markets
Develop a full set of materials to improve the ability of our sales, marketing, and revenue teams to successfully capture product demand, including building writing and presentation skills on the team rather than outsourcing
Drive cross-functional development of demand programs to grow the HPE share in target areas, Capture customer demand including thought leadership, content marketing, events, ABM, and earned media
Collect and communicate customer, competitive and industry insights, to ensure marketing teams stay closely connected to external trends rather than internal forces
Act as an advocate across teams for: marketing within the Business Unit, voice of the customer advocate within the product organization, BU advocate within the broader marketing team
Track and consume competitive intelligence from multiple sources and act as a subject matter expert on competitive activity within the company

What we offer

Health & Wellbeing
Personal & Professional Development
Unconditional Inclusion

Fulltime

Director of Product Marketing, Solutions

The Director of Solutions Product Marketing will lead the team developing integr...

Location

United States , Chicago

Salary:

210000.00 - 235000.00 USD / Year

Culture Amp

Expiration Date

Until further notice

Requirements

8+ years of B2B marketing experience
At least 3+ years in a product or solutions marketing leadership role focused on developing sales narratives for enterprise buyers
Proven ability to distill complex product capabilities and competitive insights into integrated solution stories
Deep knowledge of consultative selling methodologies and experience enabling sales teams
Experience in managing competitive intelligence
Exceptional communication, storytelling, and influence skills
Strong analytical skills with expertise in market, customer, and competitor research
Track record of effective collaboration with cross-functional teams

Job Responsibility

Collaborate with sales, product marketing, and customer success to gain a deep understanding of customer challenges and competitive landscapes
Develop powerful, story-driven sales narratives and messaging frameworks
Manage competitive intelligence efforts to monitor, analyze, and report on competitor activity
Own creation of sales enablement resources
Collaborate with demand generation, content, communications, and AR teams to launch multi-channel campaigns
Conduct ongoing market, customer, and competitor research
Track and report key performance indicators tied to solutions marketing effectiveness
Lead, mentor, and grow a high-performing solutions Product marketing team

What we offer

Employee Share Options Program
Programs, coaching, and budgets to help you thrive personally and professionally
Access to external providers for mental wellbeing and coaching support
Monthly Camper Life Allowance
Team budgets dedicated to team building activities and connection
Intentional quarterly wellbeing pauses
Extended year-end breaks
Excellent parental leave and in work support program
5 Social Impact Days a year
MacBooks for you to do your best & a work from home office budget

Fulltime

Director of Product Marketing, Solutions

The Director of Solutions Product Marketing will lead the team developing integr...

Location

United States , Austin

Salary:

210000.00 - 235000.00 USD / Year

Culture Amp

Expiration Date

Until further notice

Requirements

8+ years of B2B marketing experience
at least 3+ years in a product or solutions marketing leadership role focused on developing sales narratives for enterprise buyers
proven ability to distill complex product capabilities and competitive insights into integrated solution stories
deep knowledge of consultative selling methodologies and experience enabling sales teams with solution-centered, competitively informed resources
experience in managing competitive intelligence
exceptional communication, storytelling, and influence skills
strong analytical skills with expertise in market, customer, and competitor research
track record of effective collaboration with cross-functional teams

Job Responsibility

Collaborate with sales, product marketing, and customer success to gain a deep understanding of customer challenges and competitive landscapes
develop powerful, story-driven sales narratives and messaging frameworks
manage competitive intelligence efforts
own creation of sales enablement resources
collaborate with demand generation, content, communications, and AR teams to launch multi-channel campaigns
conduct ongoing market, customer, and competitor research
track and report key performance indicators tied to solutions marketing effectiveness
lead, mentor, and grow a high-performing solutions Product marketing team

What we offer

Employee Share Options Program
programs, coaching, and budgets to help you thrive personally and professionally
access to external providers for mental wellbeing and coaching support
Monthly Camper Life Allowance
team budgets dedicated to team building activities
intentional quarterly wellbeing pauses
extended year-end breaks
excellent parental leave and in work support program
5 Social Impact Days a year
MacBooks

Fulltime

Director of Product Marketing, Solutions

The Director of Solutions Product Marketing will lead the team developing integr...

Location

United States , San Francisco

Salary:

210000.00 - 235000.00 USD / Year

Culture Amp

Expiration Date

Until further notice

Requirements

8+ years of B2B marketing experience
at least 3+ years in a product or solutions marketing leadership role focused on developing sales narratives for enterprise buyers
proven ability to distill complex product capabilities and competitive insights into integrated solution stories
deep knowledge of consultative selling methodologies and experience enabling sales teams
experience in managing competitive intelligence
exceptional communication, storytelling, and influence skills
strong analytical skills with expertise in market, customer, and competitor research
track record of effective collaboration with cross-functional teams

Job Responsibility

Collaborate with sales, product marketing, and customer success to gain a deep understanding of customer challenges and competitive landscapes
develop powerful, story-driven sales narratives and messaging frameworks
manage competitive intelligence efforts
own creation of sales enablement resources
collaborate with demand generation, content, communications, and AR teams to launch multi-channel campaigns
conduct ongoing market, customer, and competitor research
track and report key performance indicators
lead, mentor, and grow a high-performing solutions Product marketing team

What we offer

Employee Share Options Program
programs, coaching, and budgets to help you thrive personally and professionally
access to external providers for mental wellbeing and coaching support
monthly Camper Life Allowance
team budgets dedicated to team building activities and connection
intentional quarterly wellbeing pauses
extended year-end breaks
excellent parental leave and in work support program
5 Social Impact Days a year
MacBooks

Fulltime