Director, Product Marketing Job at Van Kaizen (Austin)

Director, Product Marketing

Microsoft Plus works across all of Microsoft's consumer apps and services on Win...

Location

United States , Redmond

Salary:

130900.00 - 251900.00 USD / Year

Microsoft Corporation

Expiration Date

Until further notice

Requirements

Master's Degree in Marketing, Computer Science, Business or related field AND 4+ years experience in product marketing or growth marketing
Bachelor's Degree in Marketing, Computer Science, Business or related field AND 6+ years experience in product marketing or growth marketing
equivalent experience
4+ years people management experience or indirect people management experience (or virtual teams)

Job Responsibility

Define and lead the vision and strategy for product-led growth across Microsoft's apps and services on Windows and mobile, identifying the highest-leverage opportunities to drive awareness and adoption at scale
Partner directly with multiple engineering organizations across Microsoft to design, execute, and iterate on in-product experiments — including onboarding flows, cross-app discovery, notifications, and other product surfaces — using hypothesis-driven experimentation to move adoption and engagement metrics
Build a rigorous experimentation practice across the team
Translate user research insights — particularly around awareness and discoverability gaps — into actionable growth strategies that engineering teams can execute against
Lead inbound marketing efforts to understand user needs, jobs to be done, and market opportunities, and partner with engineering teams to inform what product experiences should be built
Drive outbound marketing for apps and services on Windows, primarily through email and web channels, to build awareness and nurture engagement among existing Windows and mobile users
Ensure a unified end-to-end customer journey across product and marketing surfaces, aligning in-product growth motions with outbound engagement strategies to create a coherent experience across touchpoints
Lead, coach, and develop a team of product marketers, fostering a high-performance, inclusive team culture grounded in Microsoft's values
Design and evolve the team structure to meet the needs of a complex, cross-organizational growth charter
Attract, hire, and retain talent to build a team capable of operating at scale across product-led growth, inbound, and outbound marketing disciplines

Fulltime

Director, Product Marketing

We have a tremendous opportunity to lead in the era of AI with Microsoft AI. As ...

Location

United States , Redmond

Salary:

130900.00 - 251900.00 USD / Year

Microsoft Corporation

Expiration Date

Until further notice

Requirements

Master’s degree in marketing, Computer Science, Business or related field AND 4+ year’s experience in business OR bachelor’s degree in marketing, Computer Science, Business or related field AND 6+ year’s experience in business OR equivalent experience
4+ years people management experience or indirect people management experience (or virtual teams)
Master's Degree in Marketing, Computer Science, Business or related field AND 8+ years’ experience in business OR Bachelor's Degree in Marketing, Computer Science, Business or related field AND 12+ years’ experience in business OR equivalent experience
6+ years people management experience
Experience in product marketing with a focus on inbound marketing approaches, including developing demo experiences and translating customer needs into compelling narratives that drive product understanding and adoption
Attention to detail, including ensuring a consistently high bar for accuracy and quality across highly visible, customer-facing content, with an ability to review and refine even minor elements to elevate the overall experience
Track record of creating compelling end-to-end storytelling that balances functional and emotional narratives, bringing product experiences to life across varied audiences
Ability to exercise sound judgment to drive prioritization and navigate trade-offs across competing priorities in complex or dynamic environments
Experience building or fostering inclusive team environments by encouraging diverse perspectives, supporting open dialogue, and contributing to team growth and development

Job Responsibility

Strategy Development and Execution: Develop strategy and executing the product demo center of excellence for your assigned product area in the demo center of excellence
BOM/Asset Management: Own scoping needs of new demo requests and make decisions on the demo asset type based on a solid understanding of wants and needs
Narrative, Storytelling & Demo Delivery: Develop the strategy, core messaging and positioning for demos
Platform Strategy: Help drive the next demo platform strategy for defining the next-generation demo platform for field sellers and partners
Collaboration and Communication: Collaborate with various departments, including marketing, sales, IT and product engineering to ensure the successful execution of demo assets and environments
Customer Centricity: Represent customer voice – needs – and unmet needs – to shape product and marketing roadmap
Project and Change Management: Create and drive at project-level, communication and change management plans for field enablement of demos
People Management: Drive employee growth and development, execute projects, and manage performance
Other: Embody our culture and values

Fulltime

Director, Product Marketing

We are seeking a Director of Product Marketing to join the M365 Copilot Inbound ...

Location

United States , Redmond

Salary:

130900.00 - 251900.00 USD / Year

Microsoft Corporation

Expiration Date

Until further notice

Requirements

Master's Degree in Marketing, Computer Science, Business or related field AND 4+ years experience in business
OR Bachelor's Degree in Marketing, Computer Science, Business or related field AND 6+ years experience in business
OR equivalent experience
4+ years people management experience or indirect people management experience (or virtual teams)
Master's Degree in Marketing, Computer Science, Business or related field AND 8+ years experience in business
OR Bachelor's Degree in Marketing, Computer Science, Business or related field AND 12+ years experience in business
OR equivalent experience
6+ years people management experience
15+ years of product marketing experience across cloud, AI, and enterprise software, including AI‑driven products and architectures within the Microsoft 365 ecosystem
Product leadership and cross‑functional influence, leading product programs, partnering closely with engineering, shaping product roadmaps, and driving alignment across teams and executive stakeholders without direct authority

Job Responsibility

Define and drive the inbound product marketing strategy for M365 Copilot’s first experiences
Lead and develop a high-performing team of product marketers
Shape product direction from early concept through scaled adoption
Craft clear value propositions, positioning, and compelling narratives
Operate as an expert connector and facilitator, coordinating across Product Management, Engineering, Design/UX, Business Planning, Finance, Sales, and Marketing
Build and maintain trusted relationships with senior product leaders and executive stakeholders
Develop and deliver integrated marketing and enablement assets across channels
Serve as a voice of innovation to the field
Collaborate closely with Public Relations, Communications, Analyst Relations, and Design/UX teams to represent the Copilot experience portfolio

Fulltime

Director, Product Marketing

Reporting to the VP of Product Marketing & GTM Enablement, the Director of Produ...

Location

United States

Salary:

182800.00 - 210000.00 USD / Year

Spring Health

Expiration Date

Until further notice

Requirements

10+ years of product marketing experience, with significant experience in enterprise software or platform-based products
Proven experience leading product marketing for a portfolio of products while maintaining a coherent, differentiated narrative
Strong commercial instincts, with a deep understanding of enterprise sales cycles, buyer journeys, and competitive deal dynamics
Exceptional ability to craft positioning and messaging that resonates with executive and buyer audiences
Demonstrated track record of successful product launches that drove measurable business outcomes
Comfortable operating at both strategic and tactical levels—setting vision while remaining hands-on when needed
Experience influencing product roadmaps through market, customer, and competitive insights
Thrives in ambiguity and fast-paced, evolving environments

Job Responsibility

Serve as a strategic partner to Product, translating market, customer, and competitive insights into actionable product and business recommendations
Architect and lead the end-to-end go-to-market process, transforming product capabilities into coordinated, high-impact launches
Drive launch excellence across messaging, enablement, campaigns, and cross-functional execution
Roll up your sleeves to lead or support priority launches and campaigns as needed
Own and evolve Spring Health’s core platform messaging and value proposition across audiences and channels
Develop scalable messaging frameworks, sales narratives, and playbooks that enable teams to clearly differentiate Spring Health in competitive deals
Craft high-impact product narratives for executive communications, company keynotes, and customer advisory boards
Lead, mentor, and grow a high-performing team of product marketers, fostering a culture of collaboration, accountability, and innovation
Define the product marketing org strategy, including hiring plans, operating model, goals, KPIs, and budget ownership

What we offer

Health, Dental, Vision benefits start on your first day
Access to One Medical accounts
HSA and FSA plans available
Spring contributing up to $1K for HSAs
Employer sponsored 401(k) match of up to 2%
Yearly allotment of no cost visits to the Spring Health network of therapists, coaches, and medication management providers for you and your dependents
Competitive paid time off policies including vacation, sick leave and company holidays
Parental leave of 18 weeks for birthing parents and 16 weeks for non-birthing parents at 6 months tenure
Access to Noom, a weight management program
Access to fertility care support through Carrot

Fulltime

Director, Product Marketing

Reporting to the VP of Global Marketing, you will lead a high-performing global ...

Location

United States , San Francisco

Salary:

167000.00 - 260000.00 USD / Year

Airwallex

Expiration Date

Until further notice

Requirements

15+ years of Marketing experience, with a strong focus on B2B Product Marketing
Track record of building and leading high performance teams, focused on outcomes
Strong analytical skills, a data driven orientation, and uncompromising attention to detail
Exceptional communication and collaboration skills, both internally and externally
An ability to thrive under pressure, navigate ambiguity, and remain adaptable
An entrepreneurial mindset and a willingness to get your hands dirty
Deep intellectual curiosity to understand customer problems
An appreciation of the balance between global scale and local nuance

Job Responsibility

Help to build Product Marketing as a global discipline at Airwallex, hiring top-class PMMs and establishing a high-functioning team
Develop a compelling value proposition for various Airwallex product lines, working closely with our Product, Commercial, and Strategy teams
Have a deep understanding of audience segments and customer personas, and effectively adapt our core product and commercial messaging
Develop and own our playbook for driving adoption of various new products and features, working closely with colleagues across Marketing and Sales
Be responsible for the creation of collateral and enablement materials that help our commercial teams articulate our differentiated value
Surface customer and competitor insights that enrich our understanding of the Airwallex product and of our buyer personas
Actively contribute to projects related to pricing and bundling, craft value-based narratives, and drive adoption of premium tiers

What we offer

medical, dental, and vision insurance
a 401(k) plan
short-term and long-term disability
basic life insurance
well-being benefits
20 paid days of vacation
12 paid days of company holidays

Fulltime

Director, Product Marketing

Join us to build a more rewarding financial future for all Canadians. At Neo, we...

Location

Canada , Toronto, ON, Calgary, AB

Salary:

100000.00 - 130000.00 CAD / Year

Neo Financial

Expiration Date

Until further notice

Requirements

7+ years of related product marketing experience within a high growth environment
A degree in marketing, business, or a related field
Proven experience in creatively positioning and marketing products in a highly competitive and regulated environment on the national and/or global stage
Results-oriented and data-driven with demonstrated experience defining integrated go-to-market roadmaps across all marketing channels
Strong communicator and facilitator with the ability to work cross-functionally and bring different perspectives together
Experience in directing and shaping marketing concepts and content -- from headlines and tone of voice, to visual direction and design
Adaptable to new and fast-changing environments with a proven ability to succeed through ambiguity and stretch your potential

Job Responsibility

Own the integrated marketing strategy
aligning investment to channels based on performance objectives you help define
Define and deliver product-channel fit
be accountable for how Neo’s products are presented across channels by working with channel owners to define target audiences, provide copy, visual asset, and compliance direction
Be responsible for organic web and social channels
maintaining current and best-in-class representation of our products, manage updates to design and architecture, craft web copy, and coordinate organic social post creation
Be the expert on the competition and global market as it relates to product positioning, channel strategy, and marketing messaging to further optimize Neo’s product marketing and competitive edge
Own and maintain core product marketing guidelines and channel plan that provide foundational understanding of our products and how we are going to market
Be responsible for any legal or compliance reviews and approvals that involve product marketing
being a bridge between channel owners, content creators, and the legal team

What we offer

Flexible Pay: You choose your mix of cash and equity in Neo
Total Rewards: You’ll receive competitive benefits, perks, and in some cases, role-specific short-term incentives
All team members have a stake in Neo’s success and earn meaningful equity through stock options

Fulltime

Director, Product Marketing

We’re seeking an experienced Director, Product Marketing who thrives in a dynami...

Location

United States , Sunnyvale

Salary:

240000.00 USD / Year

eGain

Expiration Date

Until further notice

Requirements

7-10 years of software product marketing experience
Strong track record in Enterprise SaaS environments
Scale-up expertise, ideally taking a company from $100M to $500M and beyond
Full-spectrum product marketing skills (sales enablement, digital marketing, event execution)
Growth mindset with experimentation in new tools, channels, and approaches
Strategic thinking with hands-on execution
Exceptional communication skills to distill complex technical concepts
Data-driven approach using metrics and insights

Job Responsibility

Drive market strategy and execute go-to-market strategies
Create compelling content for outbound campaigns, events, webinars, case studies, and thought leadership
Shape digital presence including website messaging and content strategy
Enable sales success with sales enablement materials, presentations, and tools
Be the voice of the market through competitive analysis and market insights
Plan and execute product launches

What we offer

Stock options

Fulltime

Director, Product Marketing

Figma is looking for a leader to join our Product Marketing team. You’ll be over...

Location

United States , San Francisco; New York

Salary:

250000.00 - 338000.00 USD / Year

Figma

Expiration Date

Until further notice

Requirements

10+ years in product marketing or a related marketing roles in the Saas industry
5+ years hiring, coaching, and managing direct report(s) or team lead
Demonstrated ability to become a product and domain expert in more technical and AI products
Excellent writing and storytelling skills
Demonstrated track record of being able to lead partners at all levels, from individual contributors to senior executives and must have experience driving executive-level conversations

Job Responsibility

Lead go-to-market strategy, planning, and execution for our design products and audiences
Be a strategic partner to the Product team and contribute to the future of Figma with your expertise in our market, competitors, and customers
Craft differentiated messaging and positioning informed by user research and insights
Roll up your sleeves and help lead new product launches and campaigns when needed
Develop keynote and exec presentations for product launches and events
Enable our customer-facing teams to help improve sales efficiency through impactful enablement programs
Build and coach a small team of product marketers
lead with a passion for learning and development
Help us build PMM team culture and processes—be it better ways to measure success, communicate as a team, share learnings, plan cross-functionally, and more

What we offer

equity
health, dental & vision
retirement with company contribution
parental leave & reproductive or family planning support
mental health & wellness benefits
generous PTO
company recharge days
a learning & development stipend
a work from home stipend
cell phone reimbursement

Fulltime

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