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We are seeking a DIRECTOR OF PRODUCT TO LEAD EXPERIENCE STRATEGY — the function responsible for defining SimpliSafe's multi-year product vision and delivering major new capabilities into our combined product and customer marketing CLV organization. This role operates on a 12-month-plus horizon. You envision what the SimpliSafe protection experience needs to become, build the roadmap to get there, and own the delivery of major new features and capabilities. Once a new capability ships — a new service, a reinvented experience, a new intelligence surface — the Director of Revenue & Retention will focus on growing and optimizing it against subscriber value targets. You are not a strategist without a delivery mandate. You own both the vision and the build. Your output is working product features that the Activation & Adoption and Revenue & Retention teams can take to market, not decks and frameworks. Success means the organization has a clear multi-year direction, major capabilities ship on time, and the CLV outcomes those capabilities are designed to drive are realized by your peers. You will partner closely with both the Director of Revenue & Retention (who owns in-market performance) and the Director of Activation & Adoption (who owns the early subscriber experience), ensuring all three zones build toward a coherent, differentiated protection experience.
Job Responsibility:
Define the multi-year experience strategy for SimpliSafe's digital ecosystem
Own the delivery of major new features and capabilities — from concept through to handoff to the other zones
Establish the north-star experience model for protection visibility, intelligence, and differentiation
Translate company mission into intuitive, differentiated digital experiences that ship
Anticipate and define experience patterns for emerging hardware capabilities, ensuring new device innovations are translated into simple, scalable customer experiences
Lead major experience transformation initiatives across the SimpliSafe app and digital ecosystem
Reimagine how monitoring, alerts, and safety intelligence are surfaced to customers
Ensure capabilities you build integrate cleanly into the Revenue & Retention and Activation & Adoption zones, with clear handoff points defined upfront
Define interaction standards and experience principles all three zones build within
Maintain a clear, shared roadmap so peer directors always know what is coming and when
Validate major experience shifts through structured experimentation before full rollout
Own projected 12-month CLV lift targets attributable to reinvention initiatives
Build the measurement framework to track experience improvements against subscriber value outcomes
Requirements:
8-12 years of product experience in consumer apps or subscription platforms
Proven experience leading major product transformations or multi-year roadmap initiatives
Track record of owning both vision and delivery — shipping major capabilities, not just defining them
Ability to define clean handoff criteria so peer teams can take ownership of new capabilities confidently
Strong design fluency and ability to partner deeply with UX leaders
Ability to drive alignment across peer directors without direct management authority over their teams
Comfort with ambiguity and long-horizon planning in a fast-moving environment
What we offer:
A mission- and values-driven culture and a safe, inclusive environment where you can build, grow and thrive
A comprehensive total rewards package that supports your wellness and provides security for SimpliSafers and their families
Free SimpliSafe system and professional monitoring for your home
Employee Resource Groups (ERGs) that bring people together, give opportunities to network, mentor and develop, and advocate for change
Participation in our annual bonus program, equity, and other forms of compensation, in addition to a full range of medical, retirement, and lifestyle benefits