Director of Sales

• Direct and coordinate the sales activities needed for the sales, private dining hire, groups, and reservations teams to maximize revenues
• Allocate sales resources and funds strategically to maximize hotel revenue, based on current market conditions and forecasts
• Develop a comprehensive sales strategy for rooms and private dining hire
• Run sales reports regularly and analyse data to identify trends, opportunities, and areas for improvement
• Build and maintain a database of strategic key accounts across all segments and regions, and establish relationships with them
• Prepare room proposals, quotations, group proposals, hotel buyout quotes, and accommodation and catering contracts as needed to support reservations teams
• Oversee partnerships with OTAs and collaborate closely to activate promotions, manage commission levels as needed, and increase visibility to maximize revenue
• Support the Digital Marketing Executive in overseeing the performance and strategy of the Digital Marketing Agency, including managing paid campaigns (such as Google Ads), website traffic and ensuring all initiatives are aligned with revenue generation goals
• Prepare monthly and yearly sales budget, forecasts and sales plans in conjunction with the General Manager
• Provide monthly financial and performance updates on the owners' reports, including action plans
• Proactively seek out and establish strategic partnerships within luxury travel, luxury high-end brands, corporate, and entertainment segments to drive sales of rooms and food & beverage, enhancing hotel recognition and guest satisfaction
• Conduct hotel tours for clients and partners to showcase rooms, food & beverage outlets, amenities, and enhance relationship-building
• Create and manage a comprehensive annual plan for familiarization trips and visits by travel industry partners, ensuring consistent engagement and relationship building
• Represent the hotel at roadshows, sales calls, and travel shows to promote the hotel's main USPs and highlighting the hotel’s competitive advantages, resulting in relationship and network building and bringing business leads
• Attend networking events to prospect new business opportunities and establish relationships with new clients and business partners
• Oversee the maintenance and update of photography assets to ensure they are current and compelling, contributing to enhanced website traffic and visual appeal
• Communicate with clients, business partners, and the travel industry about new menu launches, in-house brand activations, and special offers to drive traffic and revenue

• Minimum 3–5 years' experience in a similar leadership role within a luxury hotel environment
• A proven passion for sales, marketing, and driving commercial performance
• Strong leadership, communication, and relationship-building skills
• French language skills are desirable but not essential
• Full-time position, working 48 hours per week, with flexibility to meet the needs of the business
• Willingness to travel within the UK and internationally as required

French language skills are desirable but not essential

• Competitive salary based on experience
• Service charge (£9,000–£10,000 per annum, subject to business levels)
• Discretionary bonus of up to 20%, based on achievement of agreed KPIs
• Enhanced pension scheme*
• Enhanced annual leave entitlement, increasing with length of service
• Complimentary meals while on duty
• Private Bupa Health Plan*
• Access to the CODE App, offering exclusive hospitality benefits and discounts*
• A vibrant social calendar and employee engagement programme, including team events and seasonal celebrations
• The opportunity to be part of one of London's most distinctive luxury hospitality projects