Director of Sales

• Develops and implements the total sales and marketing efforts of the hotel, including securing new accounts, maintaining existing accounts, interviewing, hiring, supervising and monitoring performance for all sales personnel and executing sales and marketing strategies to maximize the revenues of the hotel
• Directs the activities of the hotel sales team, providing leadership and motivation necessary to implement effective sales and marketing strategies and to maximize the generation of all hotel sales/revenues, including transient and group room sales, food and beverage revenues
• Responds quickly to all inquiries or delegates team members within the sale department to coordinate responses to all inquiries for business for the hotel
• Develops and maintains relationships with key clients in order to produce group and/or convention business, to include room sales, food & beverage sales, catering/banquet services
• Develops and manages the departmental budget and monitors sales activities/performance to ensure actual sales meet or exceed established revenue plan
• accurately reports variances/projections
• Directs the scheduling of conventions and group activities at the hotel and coordinates with other hotel-level departments to facilitate services agreed upon by the sales office and prospective clients
• Develops hotel-level tactical sales and marketing plans to support overall system-wide sales plans/strategies and programs
• Creates an annual sales and marketing plan including strategies and action steps for each revenue category
• Develops and maintains good relationships with officials and representatives of local community groups and companies and attends out-of-town conventions to generate convention and group business
• Assists General Manager and Corporate Sales and Marketing Director in the development and update of the hotel-level business plan to include input on hotel budget and sales goals and plans that support the overall business and sales strategies of the company
• Maintains an effective business plan
• Coordinates, with corporate influence, a proactive public relations plan with action steps to drive awareness to the property
• Develops the revenue portion of the budget in conjunction with others as assigned as well as the marketing expense plan specifically related to the action calendar
• Recruits, hires, trains, and provides career development for all sales and catering personnel
• conducts performance evaluations and provides feedback to employees using company hiring standards and guidelines
• Follows company policies and procedures and is able to effectively communicate them to subordinates
• Responds quickly to guest requests in a friendly manner
• Follows up to ensure guest satisfaction
• Fulfills Manager on Duty shifts
• Maintains a professional image at all times through appearance and dress
• Ensures hotel is in compliance with all federal, state and local laws, including OSHA, EEOC, Wage Hour and Health laws

• Minimum of two years' experience managing or leading a hotel sales team
• Extensive knowledge of forecasting sales and interpreting/analyzing results to plan and conducting budgetary analysis
• Extensive knowledge of sales skills, revenue management, recruiting, supervising, training and motivating managers
• Demonstrated ability to understand customer requirements and translating these into sales solutions
• Track record of leading and inspiring teams to meet or exceed sales goals
• Ability to be assertive and persuasive without being aggressive
• Excellent communicator with strong written and verbal communication skills
• Track record of developing long term relationships and contacts
• Ability to quickly evaluate alternatives and decide on a plan of action
• Ability to work in a fast-paced environment and to maintain good working relationship with all departments and staff
• Working knowledge of MS Word, Excel and DELPHI, or similar sales management system
• Systems experience a PLUS
• Bachelor's degree from four-year college or university preferred
• or five years related experience and/or training in a hotel sales environment
• or equivalent combination of education and experience
• Ability to effectively present information and respond to questions from groups of managers, clients, customers, and the general public
• Ability to apply common sense understanding to carry out instructions furnished in written, oral, or diagram form
• Ability to deal with problems involving several concrete variables in standardized situations
• Knowledge of Database software
• Computer literacy, Microsoft Office

Systems experience a PLUS