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Director of Sales

United States, Plano Employment contract 70000.00 - 80500.00 USD / Year · Job Posted May 27, 2026
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Job Description

The Community Sales Director (“CSD”) is responsible for achieving and exceeding the community’s monthly and quarterly revenue/sales targets; developing the community’s internal and external marketing; and building the community’s strategic relationships with various referral sources to produce highly qualified inquiries. Along with other Atria employees, the CSD promotes the leasing and marketing success of the community.

Job Responsibility

  • Achieving and exceeding the community's monthly and quarterly revenue/sales targets
  • Developing the community's internal and external marketing
  • Building the community's strategic relationships with various referral sources to produce highly qualified inquiries
  • Promoting the leasing and marketing success of the community
  • Spending over 50% of time outside of the community generating inquires to meet and exceed monthly and quarterly revenue targets
  • Generating inquiries and move-ins from targeted referral sources by developing and maintaining relationships outside of the community, including but not limited to health care providers, hospitals, rehabilitation facilities, retirement and estate planners, real estate service providers, senior organizations, appropriate special interest groups, local civic groups/leaders and other community contacts
  • Collaborating with Executive Director to forecast move-ins accurately
  • Facilitating training and continuous in-servicing for all community staff that may field an inquiry call or conduct a walk-in or scheduled tour
  • Ensuring that responses to inquiries are handled properly, timely and with appropriate follow-up and demonstrate sense of urgency regarding occupancy rates
  • Positioning ED or Resident Services Director as local experts on aging through facilitating introductions, joint sales calls, and strategic sales & marketing events
  • Developing and maintaining strong relationships with national and local referral agencies
  • Quickly engaging new inquiries on the phone and in person with the objective of helping guide them towards a sale
  • Following up with in-home visits to potential residents or at locations of influencer(s)
  • Building relationships with inquiries and potential residents through discovery, listening with empathy and asking follow-up questions
  • Accurately maintaining the community's Customer Relationship Management database by collecting and entering information about new inquiries and creating prompt, creative, and personal next steps after each interaction
  • Curating extraordinary customer experiences through home visits, hospital/rehab visits, highly personalized tours, and personal follow ups
  • Working with the ED to develop and implement a rolling 90-day Sales and Marketing Plan
  • Managing and monitoring community marketing budget and operating within established budgetary guidelines
  • Helping ED recognize first impressions and rent-ready apartment challenges/opportunities
  • Ensuring smooth hand-off of committed customers to ED, RSD and Community Business Director for care assessment and lease due diligence
  • Monitoring the market and the competition of other senior living communities outside of Atria
  • Creating, marketing and implementing engaging events for inquiries and local influencers, both inside and outside of the Community
  • Serving as a resource by educating and providing information to those who advise seniors on health and alternative living options
  • May perform other duties as needed and/or assigned

Requirements

  • One (1) or more years of related sales experience
  • Must possess strong customer service skills, basic financial knowledge of revenue and profitability, strong computer and electronic file management skills and strong organizational skills
  • Must have the ability to maintain confidentiality
  • Must be organized, detail-oriented, and able to multi-task
  • As dictated by business needs, must be able to work flexible hours, including evenings, weekends, and holidays
  • Position requires driving responsibilities (may use Company provided vehicle and/or personal vehicle)
  • Must possess valid driver's license

Nice to have

Bachelor's degree from a four year college or university preferred

What we offer

  • Competitive Pay
  • Paid Holidays & PTO
  • Comprehensive Health Plans
  • Career Advancement Opportunities
  • Tuition Reimbursement
  • Employee Loyalty Rewards Program
  • Retirement Savings Plan with Employer Match
  • Rewards & Recognition
  • Health & Safety

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