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The Director of Sales Southern Europe, to be based primarily in Paris, will lead Staycity Group’s sales strategy and performance across the French, Italian and Portuguese markets, driving revenue growth through strategic account management, proactive business development, and effective team leadership. The role focuses on building long-term partnerships, developing our market strategy, and ensuring Staycity is the preferred accommodation partner for both corporate and leisure guests.
Job Responsibility:
Develop and deliver a clear sales strategy for France, Italy and Portugal, aligned with group commercial priorities
Lead, coach, and develop the sales team to meet revenue and market share targets
Identify and secure new business across corporate, leisure, and travel trade channels
Build and maintain strong relationships with key clients, including TMCs, relocation agents, and corporates
Negotiate and manage contracts to ensure profitable, long-term partnerships
Collaborate with Revenue, Marketing, and Operations to optimise performance and customer delivery
Analyse market trends and competitor activity to inform commercial decisions
Provide regular reporting, forecasting, and insights to senior management
Represent Staycity Group at industry events and trade shows
Requirements:
8+ years’ sales experience within hotels or serviced apartments in the French market
Proven track record in leading large high-performing sales teams
Fluency in French and English
Strong network within corporate and travel management sectors
Excellent negotiation, presentation, and stakeholder management skills
Commercially astute and data-driven, with strong analytical capability
Experience in multi-site or regional leadership
Familiarity with CRM and GDS platforms
Nice to have:
other languages are a bonus
What we offer:
Flexible working patterns
Bonus scheme that rewards high performers
Discounted rates for overnight stays for you, and your family and friends
Refer and earn scheme – earn up to £/€550
Education Support to help you foster new skills
Volunteer days: 2 paid volunteer days per year
EAP: Support for you and your family when you need it with our Employee Assistance Program (EAP)
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