Director of Sales, LATAM & Travel Retail

• Define and execute regional sales strategy aligned with global and Maison objectives, driving revenue growth, profitability, and market share across LATAM and Travel Retail Americas
• Develop and optimize go-to-market strategies across subsidiaries, key accounts, distributor networks, and travel retail partners
• Identify and develop new business opportunities while strengthening existing partnerships
• Optimize distribution models and route-to-market strategies to maximize market penetration and efficiency
• Monitor market trends, customer behavior, and competitive landscape to inform strategic decisions
• Ensure alignment of all commercial initiatives with brand positioning, including pricing and trade terms
• Lead commercial planning, including forecasting, budgeting, and demand planning across the region
• Own P&L performance for Mexico, ensuring delivery against financial targets and operational efficiency
• Analyze sell-in and sell-out performance, KPIs, and reporting to drive data-informed decisions
• Oversee regional operations to ensure strong execution, compliance, and consistency across markets
• Drive continuous improvement of processes, tools, and reporting to enhance performance and responsiveness
• Lead, develop, and inspire a high-performing regional team, including the Mexico City office and local market resources
• Foster a culture of accountability, collaboration, and continuous improvement
• Partner closely with the President of the Americas and headquarters to ensure strong alignment between global strategy and regional execution
• Act as a key liaison between headquarters, regional stakeholders, and local teams
• Collaborate cross-functionally with Marketing, Merchandising, and Operations to deliver integrated business plans and successful product launches
• Represent the brand across the region, strengthening key relationships and market presence.

• Master’s degree or equivalent experience in Business Administration, Sales, Marketing, or a related field
• 10+ years of leadership experience in a similar role within luxury goods, beauty, or eyewear
• Proven track record of driving growth across LATAM and Travel Retail Americas, including managing distributors and key accounts while exceeding sales targets
• Strong understanding of regional market dynamics and B2B sales cycles across multiple countries
• Demonstrated leadership skills with the ability to build and develop high-performing teams across markets
• Excellent communication and interpersonal skills, with the ability to influence stakeholders at all levels, including senior leadership and global headquarters
• Strong business acumen with strategic thinking and the ability to translate insights into actionable plans
• Advanced analytical and problem-solving skills with experience leveraging data to drive performance
• Ability to operate effectively in a fast-paced, international environment and manage multiple priorities
• Commitment to diversity and inclusion in all business practices
• Fluency in Spanish and English required
• Portuguese is a plus
• Willingness to travel frequently across the region.

Portuguese is a plus