Director of Sales and Business Development Job at Sun Health (Surprise)

Job Description

Lead with Heart. Sell with Purpose. Shape the Future of Senior Living. At The Colonnade, part of Sun Health, we believe senior living should feel inspiring, welcoming, and joyful. We are seeking an accomplished Director of Sales and Business Development to lead our sales strategy, elevate the customer experience, and drive occupancy at our premier, five‑star Life Plan Community. This is a highly visible leadership role for a sales professional who thrives in relationship‑based selling, luxury branding, and team development-and who wants to make a meaningful impact every day.

Job Responsibility

Collaborate with Director of Sales Strategy, Corporate Communities Marketing manager to develop and execute marketing plans to achieve optimal sales/occupancy goals and meet or exceed projections
Demonstrate an expertise and knowledge of current best practices in successful selling skills
Plans, coordinates and hosts events for the lead base and professionals and resident referral events to increase traffic into the community
Demonstrates proficiency in pulling, analyzing, and completing sales reports
Maintains an active, working knowledge of current competition and any new entrants or changes in the market
Establish and maintain relationships with professionals to create community awareness and drive occupancy
Meets or exceeds the sales activity standards as determined by the Director of Sales Strategy. These sales activity standards include quotas for daily telephone lead base follow up calls, appointment, on-site sales activities, and other sales related performance metrics
Plan and direct all sales activities, which includes managing the community's Sales Associates and Sales Support staff ("sales team")
Generate sales referrals from professionals, potential residents, and community contacts. Helps conduct sales presentations and events designed to increase sales leads
Respond to requests for information in a timely manner
Provide accurate reports to all appropriate parties utilizing, in part, the CRM
Maintain regular contact with existing leads and prospects and tracks progress
Participate in ongoing personal training and development through constant improvement in selling skills by attending sales training meetings and reading motivational and sales-oriented material
Remain informed about the local real estate market, the customer profile in your market, competitor communities, and industry and customer trends
Build trust and strong cross functional relationships within the community and operational structure
Work closely with the Director of Sales Strategy to establish a weekly exchange of information on inventory and other sales issues to anticipate and prioritize next steps, as well as communicate with the internal sales team
Other duties as assigned
Ensure that the sales team follows the SHSL sales processes, including the maintaining of up to date and accurate records of progress within the CRM
Supervise all members of the sales team including coordinating and approving time off, training and motivating, conducting performance evaluations, counseling, while directing and managing the workflow of the department
Review residency applications to identify and correct any issues prior to submission for approval
Manage, process, and verify canceled and transferred leads and waiting lists
Responsible for the sales team achieving the community's sales and move-in goals
Ensures the sales team meet company standards of sales performance
Provide outstanding sales leadership and management skills to ensure top performance by all members of the department
Coach and mentor sales team within the department to ensure consistent top performance, fosters cooperative sales behavior, and ensures success in achieving sales and occupancy goals
Provide training to ensure accurate reporting and distribution of reports to appropriate parties
Provide input into the development of marketing and sales plans to achieve occupancy goals

Requirements

Bachelor's degree in business, Marketing, Public Relations/Communications or related field preferred
Three to five years' experience in marketing, sales, senior living, life plan, CCRD with proven track record required
Leadership experience required
Experience with lead management database system required

What we offer

Medical, Dental & Vision
401k with immediate vesting & up to 4% employer match
Tuition Reimbursement
Discount Programs through The Employee Network
Employee Association: Nonprofit supporting team members in need
Lucrative bonus plan bonus-based team sales
Competitive base salary plus a performance-based commission structure with a tiered model that rewards increased production
Additional team bonuses and leadership overrides

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Director of Sales and Business Development

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