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Director of Product Development

United States, Media · Job Posted March 01, 2026
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Job Description

The Director of Product Development is responsible for formulating, overseeing and implementing new foodservice and Wawa branded product development objectives and initiatives while driving innovation, improved quality and cost savings that meet customers’ needs. The individual in this role owns the product development process to ensure that projects will be delivered efficiently, on trend and on time with the overall objective of achieving short and long term growth for the Company.

Job Responsibility

  • Grow Wawa brands through new product development
  • Provide strategic oversight for the development and implementation of all new foodservice initiatives
  • Provide strategic oversight of the product development process from end to end
  • Create opportunity and infrastructure for the Product Development team
  • Collaborate cross-functionally to ensure total project list will drive budgeted new product growth
  • Use benchmarking data on direct and indirect competitors
  • Collaborate with the other members of the Marketing department’s leadership team
  • Provide overall direction and support for team

Requirements

  • Bachelor’s degree in Marketing, Management, or a related field preferred
  • Master’s degree a plus
  • Minimum of 10 years experience in product development
  • Prior experience in a project manager role with proven ability to effectively lead a large scale project or initiative
  • Prior experience in leading work groups and facilitating productive brainstorming sessions
  • Proven ability to think conceptually, inspire creativity, and provide direction on how to operationalize ideas
  • Highly skilled in Microsoft Office suite applications

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