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Ramp is seeking a Director of Performance Marketing to lead and scale our high-performing acquisition engine. You will own the strategy and execution across paid search, paid social, direct mail, affiliates, creative experimentation, and emerging channels. This role requires a balance of analytical rigor, creativity, and strategic leadership to optimize Ramp’s substantial marketing investment for maximum impact. As a key member of the Growth leadership team, you’ll manage and mentor a team of channel experts, drive efficiency at scale, and ensure Ramp stays ahead of the curve in performance marketing innovation.
Job Responsibility:
Lead Ramp’s multi-channel performance marketing strategy across paid search, paid social, affiliates, direct mail, creative experimentation, and more
Manage and mentor a team of channel leads, fostering a culture of accountability, creativity, and data-driven decision-making
Design and implement frameworks for budget allocation, attribution, and forecasting to maximize ROI across channels
Partner with Analytics, Product, and Finance to measure performance, optimize spend, and ensure strong alignment with company growth goals
Drive systematic creative experimentation, working closely with design and content teams to improve conversion rates
Identify, test, and scale emerging performance channels and technologies to future-proof Ramp’s growth
Report on key performance metrics and provide insights to executive leadership, ensuring transparency and strategic alignment
Requirements:
8+ years of performance marketing experience
At least 3+ years managing a team in high-growth B2B, SaaS, or fintech
Proven success scaling large performance budgets ($10M+ annually) across multiple channels
Strong analytical skills with mastery of attribution, incrementality testing, and ROI measurement
Demonstrated creativity in campaign strategy and a willingness to challenge conventional approaches
Exceptional leadership and people management skills with a track record of building and developing teams
Strong business acumen and judgment to balance efficiency with bold growth bets
Nice to have:
Experience in fintech, payments, or SaaS with long sales cycles
Exposure to influencer/UGC, connected TV, or other frontier channels
MBA or advanced degree in quantitative or business discipline
What we offer:
100% medical, dental & vision insurance coverage for you
Partially covered for your dependents
One Medical annual membership
401k (including employer match on contributions made while employed by Ramp)
Flexible PTO
Fertility HRA (up to $10,000 per year)
Parental Leave
Unlimited AI token usage
Pet insurance
Centralized home-office equipment ordering for all employees