Director of Paid Media Job at Overdrive Interactive (Boston)

Senior Manager / Assistant Director of Paid Media Advertising

The Senior Manager / Assistant Director of Paid Media Advertising is a strategic...

Location

United States , Bonita Springs

Salary:

77000.00 - 115000.00 USD / Year

Rittenhouse Village At Michigan City

Expiration Date

Until further notice

Requirements

6–10+ years of experience in digital marketing or paid media, preferably at scale or within a multi-location environment
Hands-on experience with Google Ads, Meta Ads, Bing Ads, programmatic platforms, and performance analytics tools
Strong analytical skills with the ability to interpret data, identify trends, and guide optimizations
Experience managing agency relationships or leading cross-functional teams
Excellent communication and presentation skills, with the ability to translate technical insights into business-level implications
Bachelor's degree in Marketing, Communications, Business, or equivalent experience
Meticulous attention to detail and a relentless commitment to accuracy and consistency
Excellent project management and communication skills with the ability to present to teams
Experience with budget management
Ability to thrive in a high-pressure environment

Job Responsibility

Develop and oversee the paid media strategy across search, social, display, video, programmatic, and other digital channels to support lead generation and occupancy goals
Provide leadership, coaching, and day-to-day management for direct report(s), including goal-setting, performance development, and ensuring high-quality execution of paid media responsibilities
Partner closely with the external media agency to set clear strategies, establish performance expectations, and ensure flawless execution
Serve as the internal subject-matter expert on paid media trends, targeting tactics, audience strategies, and emerging technologies
Maintain a deep understanding of market-level dynamics, including competitive landscapes and audience behaviors, to inform strategy and performance decisions
Assist with onboarding and training new team members on paid media and conversion optimization best practices
Review and guide the agency’s campaign builds, optimizations, and creative recommendations to ensure brand alignment and maximum ROI
Own forecasting, pacing, and performance oversight across all channels, ensuring spend efficiency and lead volume predictability
Implement a rigorous test-and-learn roadmap, including creative, audience segments, bidding strategies, and landing page performance, to continuously improve results
Monitor KPIs including cost per lead, conversion rates, occupancy impact, and marketing efficiency ratios

Fulltime

Group Director, Integrated Media Strategy

The Group Director, Integrated Media Strategy at Modifly is a senior leader and ...

Location

United States , Chicago, IL; Dallas, TX; Cincinnati, OH; San Diego, CA; Minneapolis, MN; Bentonville, AR

Salary:

150000.00 - 180000.00 USD / Year

CourtAvenue

Expiration Date

Until further notice

Requirements

12+ years in paid media with demonstrated success in omni-channel campaign leadership (enterprise-level experience strongly preferred)
5+ years in people management, with a track record of scaling high-performing teams
Deep expertise across paid search, paid social, programmatic, video, retail/e-commerce media, and emerging platforms
Proven ability to connect performance data, creative assets, and media strategy into business-impact storytelling
Strong financial and strategic acumen: able to manage budgets, forecast impact, and translate numbers into client-ready insights
Exceptional executive communication and presentation skills—able to simplify complexity and inspire confidence in senior stakeholders
Adept at managing multiple complex accounts and balancing hands-on detail with strategic oversight
Curious, adaptable, and passionate about continuous learning in a rapidly evolving industry

Job Responsibility

Lead, mentor, and inspire a team of media professionals
build an accountable, high-performing culture
Act as a trusted escalation point for strategy, client, or delivery challenges
Own staffing and resource planning across assigned accounts, aligning people, workload, and revenue goals
Champion cross-department collaboration, ensuring seamless integration between media, creative, analytics, and client service
Drive select departmental initiatives that scale Modifly’s media practice and future-proof capabilities, working closely with Executive Director, Media
Architect omni-channel paid media strategies across search, social, programmatic, retail, video, display, and emerging platforms
Stay hands-on in guiding campaign structure, optimizations, and platform best practices to ensure strategies perform
Bridge media, data, and creative by partnering with analytics and creative teams to test, measure, and scale what works
Translate complex performance data into clear, compelling stories and actionable strategies for senior-level clients

Fulltime

Associate Director, Digital Media Strategy

The Associate Director, Digital Media Strategy must have demonstrated expertise ...

Location

United States

Salary:

Not provided

Zion & Zion

Expiration Date

Until further notice

Requirements

5+ years of experience at a media planning & buying agency experience a must
Bachelor’s degree in Business or Communications (Marketing, Advertising, Finance, Business Administration, or similar)
Meticulous and detail-oriented
Proven track record and ability to mentor junior members of a team to teach and inform digital media best practices
Basic knowledge of traditional media
be able to speak strategically about how digital and traditional media work together
Extensive experience planning and buying digital media: Paid Social, Paid Search, and programmatic experience is required
Excellent communication skills, both written and verbal
Experience presenting to client executives and upper management
Must be a proactive team player willing to roll your sleeves up and help the team as needed

Job Responsibility

Act as both an internal and client-facing subject matter expert for digital media strategy
Provide both internal and external (client facing) POV on the future state of digital media, as it related to changes in the industry
Communicate when and why to use different targeting methodologies (behavioral, contextual, demographic, lookalike, cross-device, retargeting) and speak on each to educate clients
Know when and why to use different digital media channels (based on client business objectives and KPIs)
Utilize a data-driven approach to budget allocation decision making
Perform hands-on optimization of digital campaigns and delegate digital campaign optimization efforts to team members when necessary
Put together clear and concise presentations
Analyze the meaning behind data and communicate key findings and highlights to clients
Pull media pacing reports and analyze against KPIs
Contribute to thought leadership content around digital media strategy (blogs, articles, whitepapers)

Paid Media Manager

Our client is a global beauty /cosmetics brand with a strong reputation. We are ...

Location

United States

Salary:

45.00 - 60.00 USD / Hour

80Twenty

Expiration Date

Until further notice

Requirements

Deep / advanced paid media expertise
5+ years of experience in digital marketing with proven success leading paid media strategy across multiple channels
Demonstrated expertise in media planning, execution, and optimization within Meta, Google, and TikTok ecosystems
Deep understanding of campaign metrics (CPM, CPC, ROAS, LTV) and ability to connect data to strategic recommendations
Experience in beauty, luxury, or consumer brands

Job Responsibility

Lead the development and optimization of paid media campaigns (social, YouTube, CTV, audio, display)
Partner with internal teams and agency partners to ensure successful execution on paid campaigns
Collaborate with the E-commerce Director and Assistant Paid Media Manager to ensure synergy between awareness and acquisition objectives
Work directly with leadership to validate strategy, budgets, and performance targets
Align channel partner campaign strategy with Marketing to drive synergy between internal and external campaigns
Applying best practices and staying ahead of industry trends
Provide strategic recaps and clear performance summaries tailored for cross-functional teams and leadership
Use results and learnings to suggest opportunities to refine targeting, creative, and investment mix for future campaigns

Associate Director, Media Planning & Buying

Execute innovative marketing strategy through a diverse channel mix, for leading...

Location

United Kingdom , London

Salary:

Not provided

Blue State

Expiration Date

Until further notice

Requirements

6-8 years experience in a hands-on paid media planning and buying role using a mix of digital channels (Social, Search, Display, Video, Audio, etc)
Demonstrated experience translating client business goals into cohesive media strategies and specific KPIs, and a record executing campaigns that delivered on those goals
Experience working with non-profits, with fundraising and/or income objectives within paid media campaigns
Ability to effectively manage multiple clients and projects on time, within budget, and meet performance goals
High proficiency with digital advertising platforms — demonstrated mastery of paid social, paid search, and/or programmatic trading — as well as Google Analytics and other measurement platforms
Exceptional attention to detail, especially with regards to campaign setup and trafficking, QA, and reporting
Ability to adapt to new situations, solve problems on the fly, and communicate with those around you
A shared passion and curiosity for delivering change, including comfort with ambiguity, a restlessness that resists the status quo, and a commitment to quality

Job Responsibility

Translate clients’ strategic visions into media objectives and KPIs to accomplish a wide range of client objectives including direct response (lead gen and fundraising), awareness, persuasion, and advocacy
Analyse ongoing and historical performance data to identify opportunities for improvement, make strategic recommendations, and generate reporting and insights to drive optimisation
Have a strong POV on measurement, attribution, and conversion tracking, and apply that knowledge to strategic recommendations and ongoing campaign management
Participate in (and frequently lead) client-facing interactions — be the subject-matter expert for the platforms you manage
Plan, build, manage, and optimise media campaigns across multiple platforms, and oversee others in the team across multiple accounts to ensure media buying is efficient, effective and compliant
Work collaboratively with other internal or external teams, including media planners, strategists, account directors, designers, and analysts, to produce campaigns, creative ideas, audience and target recommendations, and experimental designs
Be an internal and external thought leader and help keep us up to date with the latest digital media trends by maintaining relationships with media partners, and engaging in media R&D projects, writing blog posts, and participating on panels

What we offer

Unlimited time off (inclusive of sick, personal and vacation days)
$1,250 annual in professional development funds (local equivalent)
Fully subsidised health and dental insurance for employees (subject to tax)
Generous pension match via salary sacrifice
Generous paid holiday schedule
Parental leave policy for up to 32.5 week of coverage at full pay, inclusive of all genders and supporting a range of family structures
Group Income Protection (GIP)
Group Life Assurance (GLA)
Optional holiday travel insurance
Pre-tax season ticket loans

Fulltime

Associate Director - Paid Social

This position sits in our Creative & Media craft. We combine data, technology, c...

Location

United Kingdom , Manchester

Salary:

Not provided

BASIC/DEPT®

Expiration Date

Until further notice

Requirements

Extensive experience in media roles servicing clients, preferably in an agency environment
Experience working in a cross-functional management team
Experience managing large client and agency teams
Experience managing complex campaigns across creative, media and consultancy
Inspiring and able to create a proactive and energised team culture
Strong client relationship management skills, including experience working directly with director and C-level clients on strategy development
A solid understanding of the industry and changing client needs
Excellent project management skills, able to find the most efficient ways of working
Brilliant written and verbal English communication skills
Advanced problem-solving skills

Job Responsibility

Facilitate and oversee the development and delivery of paid media campaigns
Provide senior level guidance on client media strategy and execution within the media planning & buyers team
Work collaboratively with the Head of Media Strategy / Lead strategist on the account
Lead long term relationships with C-Level stakeholders for a key client
Support Client Business Directors and Head of Media Strategy to develop annual strategies for the existing client
Support with driving growth, uncovering upsell and cross sell of services within the client
Work in partnership with Business Directors and Account Heads to manage the current client relationship
Demonstrate an in-depth understanding of wider commercial context beyond profitability on projects
Support accounts team on improving processes and systems with Finance and Operations to maintain client profitability at all times
Oversee revenue forecasting and ensure appropriate trackers are up to date across the teams

What we offer

A flexible, hybrid working policy
The choice of medical healthcare providers (Bupa or Medicash)
25 days holiday plus bank holidays and your birthday off each year
Company pension scheme
EAP scheme
Ride to work scheme
Enhanced family friendly policies
Buddy Program
Global annual DEPT® Cares Month in which employees come together and donate their skills to support local charities

Fulltime

Paid Media Strategist

We’re a creative and advertising agency at the intersection of real estate and s...

Location

United States , Washington, DC

Salary:

75000.00 - 90000.00 USD / Year

Streetsense

Expiration Date

Until further notice

Requirements

5+ years previous digital media experience, preferably with direct client experience
Familiarity with marketing principles, analytics and concepts
Strong practice of various channels and buying methods, specifically programmatic (display, video), social and search
Proficient in building and managing campaigns in Meta, Google and Programmatic platforms
Honed skills in negotiating and constructing digital media plans, understanding of planning, buying & activation
Effective verbal and written communication skills
able to confidently present and “sell through” ideas both internally and to Clients
Enjoys looking at data and figuring out the why
Has some experience with managing a direct report
Problem solver with the ability to develop creative solutions and be proactive about problems they’ve been exposed to in the past

Job Responsibility

Performance Media Campaign Management & Execution – 25%: Initiate the overall campaign and ad planning, structure and in-platform builds of Paid Search, Paid Social and Programmatic campaigns
Ensure websites and paid media campaigns are set up with proper tracking using GTM & GA4
Own and maintain, with the assistance of a specialist, the media plan and weekly budget pacing documents
Be a resource for junior team members on weekly pacing, bi-weekly performance analysis and monthly spend reconciliations
Ensure timely communication to the Account Lead and/or Client about any major campaign updates
Reporting & Analysis – 20%: Build the reporting dashboard shell (using Looker Studio) and ensure junior members understand the steps needed to populate every week
Responsible for accurate delivery of all dashboards and meaningful insights to the client on a weekly/bi-weekly/monthly basis per contract
Be the primary resource for junior team members as they work through optimization strategies
Encourage junior team members to draw thoughtful, data-based conclusions that illustrates the ‘why’ behind performance
Digital Media Strategy – 20%: Develop and articulate media strategy as it pertains to digital planning and buying

What we offer

Medical Dental & Vision Insurance
paid time off
401k match
wellbeing resources

Media Director, Planning

GSD&M is searching for a Media Director to join our Planning team. The ideal can...

Location

United States , Austin

Salary:

Not provided

GSD&M

Expiration Date

Until further notice

Requirements

Lead with audience-first thinking
Digital mindset
Ability to lead a cross-functional media strategy team
Familiarity across all things digital
Strategic understanding of digital marketplace
Experience planning digital-heavy campaigns (direct, programmatic, paid search, paid social, custom partnerships/programs, gaming, social programs)
Ability to usher traditional media planning into the digital age
Meet with media sales reps and industry representatives regularly
Be a source of confidence for clients
Provide point-of-view on new media and technologies

Job Responsibility

Lead the overall client relationship and strategic development of media plan recommendations via research, historical client-based campaigns, and collaboration within the cross-functional agency team
Management and development of the Planning team
Partner closely with the Digital Solutions, Video Investment and Decision Science teams
Provide strategic thinking and oversight of work
Foster convergence
Challenge current operations and processes and make improvements that create efficiencies

What we offer

Inclusive environment
Generous benefits
Plenty of time off
Opportunities for growth

Fulltime

Director of Paid Media

Overdrive Interactive

Location:
United States , Boston

Category:
-

Contract Type:
Not provided

Salary:

Job Description:

Job Responsibility:

Requirements:

Additional Information:

Job Posted:
December 11, 2025

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