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The Director of Monetization is a senior leadership role responsible for driving revenue growth and optimizing the player experience across all monetization touchpoints for Jackpot Party, an industry leader in the Social Casino space. This role requires a deep understanding of player behavior, free-to-play monetization strategies, and live operations to ensure sustainable growth while maintaining player engagement and satisfaction.
Job Responsibility:
Develop and implement a comprehensive monetization strategy that aligns with the overall game vision and business objectives
Oversee the creation, implementation, and performance of in-game events, ensuring they maximize player engagement and revenue
Lead the daily strategy for the in-game store, including pricing, promotions, and feature enhancements to meet performance goals
Manage and optimize time-sensitive features, such as slots and events, through performance analysis and data-driven adjustments
Understand and respond to player behavior and preferences to create monetization strategies that feel rewarding and fair
Work closely with Analytics, Product Design, and Economy teams to align monetization initiatives with game systems and player experience goals
Oversee daily and hourly revenue forecasting, identify performance trends, and adjust strategies in real-time to meet targets
Partner with Marketing and Customer Support teams to enhance VIP programs and drive player retention through tailored offerings
Build and mentor a high-performing monetization team, fostering innovation and excellence in execution
Requirements:
Bachelor’s or Master’s degree in Marketing, Business, Game Development, or a related field
7+ years of experience in monetization, live operations, or product management in the gaming industry, preferably in the Social Casino or free-to-play space
Proven success in implementing effective monetization strategies that balance player experience and revenue growth
Strong analytical and critical thinking skills, with expertise in using data to inform decision-making
Expertise in pricing, promotions, and A/B testing
Ability to manage and prioritize multiple initiatives in a fast-paced live operations environment
Deep understanding of player psychology, retention strategies, and free-to-play monetization models
Nice to have:
Experience with predictive modeling and performance forecasting
Knowledge of game economy design and its interplay with monetization
Familiarity with tools like Tableau, SQL, or similar data analysis platforms
Exceptional communication and leadership skills to influence stakeholders and drive cross-functional collaboration
What we offer:
Competitive salaries
Annual bonuses, matching 401k
Fun environment: Open Office Concept with Ergonomic Seating and Standing Desks. Game Room featuring current generation consoles, numerous game titles, and various table games
Food! Fully Stocked Kitchen with Beverages and Snacks, as well as company-paid lunches 2x/week