Director of Marketing

• Own Inbound Pipeline Generation: You are responsible for hitting our marketing-sourced revenue goals by designing and executing an integrated strategy across inbound, outbound, events, and partners
• Refine Positioning & Messaging: Act as the lead for product marketing, translating features into clear value propositions that resonate with our target audience and ensure consistency across our website and campaigns
• Drive High-Intent Content: Create and oversee content that directly generates and converts demand, including case studies, white-papers, website copy, email nurtures, and sales collateral that directly helps close deals
• Partner Hand-in-Hand with Sales: Work closely with Sales and SDRs to ensure marketing is delivering high-quality opportunities and providing the enablement tools they need to be successful
• Optimize & Scale with Data: Analyze performance from first touch through closed-won, improving conversion rates, lead quality, and sales handoff using clear KPIs, reporting, and marketing systems

• B2B SaaS Experience: 7+ years of marketing experience, with at least 2–3 years in a leadership role within a high-growth B2B SaaS environment
• Full-Stack Capability: You have a proven track record of owning multiple marketing functions (Demand Gen, Product Marketing, Content) and understand how they work together to drive revenue
• Pipeline-First Mindset: You are obsessed with the funnel and have personally built and operated inbound programs that generated measurable marketing-sourced pipeline and revenue
• Exceptional Writing & Storytelling: You can take a complex technical product and turn it into a simple, compelling story. You are a strong writer who can produce everything from website copy to sales decks
• Analytical Rigor: You are comfortable in the data. You have experience with CRM and Marketing Automation tools (e.g., Salesforce, Marketo) and know how to use them to track attribution and ROI
• Project Management Skills: You have experience managing both internal team members and external contractors, keeping multiple projects on track without losing sight of the details
• Startup Grit: You thrive in small, fast-paced teams. You are self-motivated, adaptable, and happy to "wear many hats" to get the job done

Salary is a mix of salary and semi-annual bonus target