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Robert Half Logo Robert Half · -

Director of Marketing

United States, Fayetteville · Job Posted May 26, 2026
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Job Description

We are looking for a Director of Marketing to support brand growth through creator partnerships, social media initiatives, and digital marketing programs in Fayetteville, Arkansas. This Long-term Contract to Hire position is ideal for a marketing specialist who can balance big-picture planning with day-to-day execution across multiple consumer brands. The role offers the opportunity to shape brand visibility, strengthen online engagement, and contribute to ecommerce performance in a collaborative, on-site environment.

Job Responsibility

  • Build and manage influencer and affiliate partnership programs, with a strong emphasis on Amazon-related outreach and relationship development
  • Plan and carry out multi-channel marketing activities that increase brand awareness and support product launches, promotions, and seasonal campaigns
  • Produce compelling social media content and branded messaging designed to grow audience engagement and reinforce brand identity
  • Develop visual marketing materials, including graphics and creative assets, that align with established brand standards
  • Oversee a structured marketing schedule to keep campaigns, content, and promotional efforts organized and on track
  • Support ecommerce and marketplace initiatives by improving product presentation, digital merchandising, and online visibility
  • Track campaign metrics, interpret performance data, and recommend adjustments that improve marketing results and inform future strategy
  • Partner with internal leaders, sales stakeholders, and external collaborators to ensure marketing efforts are aligned with business goals

Requirements

  • Demonstrated background in marketing, influencer partnerships, brand management, or digital campaign execution
  • Experience working with ecommerce platforms or online marketplaces, especially in consumer products environments
  • Proficiency with marketing and creative tools such as Klaviyo, Meta Ads, Canva, Adobe Creative Suite, or comparable platforms
  • Strong understanding of social media strategy, content development, and digital advertising best practices
  • Ability to manage several priorities at once and move efficiently from planning to execution
  • Skilled in branding, storytelling, and creating visually consistent customer-facing content
  • Effective communication and organizational skills, with the ability to work independently in a fast-paced setting

What we offer

  • Medical
  • vision
  • dental
  • life and disability insurance
  • 401(k) plan
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