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At Mojang Studios, the creators of Minecraft, we are on a mission to build a better world through the power of play. This Director-level role leads end-to-end brand management and marketing for the Entertainment & Experiences pillar - owning how every property and experience is positioned, launched, and amplified to expand the franchise, deepen fan and player love, and grow long-term ecosystem impact.
Job Responsibility
Lead End-to-End Brand Management and Marketing Across the Pillar
Set Long-Range Global & Regional Strategy
Lead Brand Marketing for Tentpole Launches & Always-On Moments
Manage Strategic External & Regional Partners
Grow the Connected Minecraft Universe
Build & Scale New Operating Model and Capabilities
Lead, Build & Develop a Lean Team
Measure Attribution, Brand, & Business Impact
Requirements
Master's Degree in Marketing, Computer Science, Business or related field AND 4+ years experience in business OR Bachelor's Degree in Marketing, Computer Science, Business or related field AND 6+ years experience in business OR equivalent experience
4+ years people management experience or indirect people management experience (or virtual teams)
Preferred Qualifications: 12+ years of marketing leadership experience, including entertainment IP and large-scale consumer-facing brands
Director-level leader with end-to-end ownership of brand strategy and execution across content and experiential formats
Proven team builder and organizational leader, with a track record developing high-performing, diverse marketing teams
Global, cross-functional leadership, aligning business, product, creative, PR, regional, and partners to drive impact
Executive presence and stakeholder influence in highly matrixed organizations
Marketing operator, with experience building/scaling operating models, governance, and launch frameworks
Experience with Marketing theatrical and/or episodic content and/or live, location-based experiential marketing (theme parks, attractions) across the full lifecycle
Experience building connected franchise ecosystems across content, experiences, products, and partnerships
Experience partnering with creative IP owners, talent, and producers to deliver audience-facing work
Nice to have
12+ years of marketing leadership experience, including entertainment IP and large-scale consumer-facing brands
Director-level leader with end-to-end ownership of brand strategy and execution across content and experiential formats
Proven team builder and organizational leader, with a track record developing high-performing, diverse marketing teams
Global, cross-functional leadership, aligning business, product, creative, PR, regional, and partners to drive impact
Executive presence and stakeholder influence in highly matrixed organizations
Marketing operator, with experience building/scaling operating models, governance, and launch frameworks
Experience with Marketing theatrical and/or episodic content and/or live, location-based experiential marketing (theme parks, attractions) across the full lifecycle
Experience building connected franchise ecosystems across content, experiences, products, and partnerships
Experience partnering with creative IP owners, talent, and producers to deliver audience-facing work
What we offer
Benefits and other compensation
Certain roles may be eligible for benefits and other compensation