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The Director of Marketing Communications is responsible for the planning, direction, control, and coordination of all communication activities, with an emphasis on public relations. Promotes and maintains good communications in order to enhance the prestigious image of the hotel and by doing so contributes to the revenues of the hotel.
Job Responsibility:
Develops an annual communications plan with specific goals and budgets
Prepares working plans to achieve goals
Assists the DOM in the planning of all mailing activities
Ensures that the corporate ID manual is kept up-to-date
Prepares the monthly sales & marketing communications report
Supervises and directs photography for advertising, collateral and public relations purposes
Acts as official spokesperson for the hotel
Compiles and maintains a comprehensive list of media contacts
Prepares press releases
Works closely with the corporate and international press offices
Plays a key role in community and government relations as well as VIP handling
Secures opportunities, directs and attends hotel sponsored events
Creates and organizes press promotional activities
Conducts press blitzes
Works with the DOM and advertising agency on the rooms and food & beverage tactical advertising campaigns' creative and media plans
Coordinates and executes production of all printed materials
Supervises the production and quality of all displays and temporary signage in hotel public areas
Supervises and budgets for quality gift items
Supervises the in-house graphic designer and/or print shop
Requirements:
High school diploma or GED
4 years experience in the sales and marketing, guest services, front desk, or related professional area
OR 2-year degree from an accredited university in Business Administration, Marketing, Hotel and Restaurant Management, or related major
2 years experience in the sales and marketing or related professional area
Nice to have:
Appreciation for evocative storytelling
Keen interest and passion for destination's heritage
Desire to deliver genuine, personalized, and anticipatory hospitality
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