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Capstone’s Director of Literacy Solutions drives revenue growth through partnering with sales representatives and sales leadership to provide product and curriculum knowledge to our customers. This role has a deep understanding of K-12 curriculum and provides enablement resources to sales staff to aid in discovery, presentations, and customer support. The Director of Literacy Solutions assists Capstone’s sales, marketing, and leadership teams by being a product and curriculum expert. Drawing on a deep understanding of instructional best practices, state and federal education policy, and curriculum implementation in digital environments, this role empowers Capstone’s sales teams, informs strategic decisions, and represents the organization at key industry tradeshows and conferences as a trusted thought leader in elementary education.
Job Responsibility:
Deliver compelling pre-sales demonstrations and presentations tailored to K–5 educators, curriculum directors, and district leaders
Lead trial kick-offs, webinars, and virtual learning sessions that model high-quality K–5 teaching practices
Communicate clear instructional value to districts by connecting product features to standards, early childhood learning progressions, and the needs of young learners
Partner with the sales enablement team to develop training content and internal resources
Provide internal presentations, product deep-dives, model lessons, and guidance
Serve as the internal expert on K–5 pedagogy
Support strategic decision-making by sharing insights drawn from district interactions, K–5 market trends, evolving state and federal legislation, and best practices
Advise sales, marketing, and product teams on opportunities to enhance messaging, instructional resources, and product development
Collaborate with marketing to ensure that campaigns, sample kits, webinars, and instructional content accurately reflect the realities of K–5 classrooms
Represent Capstone at conferences, tradeshows, and other key industry events
Facilitate presentations, product demonstrations, and instructional sessions
Engage with educators, school leaders, and potential partners to build brand visibility, cultivate trust, and support regional or national sales goals
Requirements:
Bachelor’s degree or higher preferred
10+ years experience in education, education technology, or publishing preferred
Educational administrator background with emphasis on literacy helpful
Strong interpersonal and relationship building skills
Ability to work independently – self-starter
Strong negotiation skills
Excellent problem-solving ability
Salesforce and Biblio proficiency helpful
Excellent communication skills, both written and verbal, with the ability to articulate complex ideas/solutions clearly and concisely
Advanced listening skills and ability to successfully address customer needs, pain points, objections, and inquiries and align Capstone solutions with their objectives, goals, and vision
Nice to have:
Educational administrator background with emphasis on literacy helpful