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Collective Measures Logo Collective Measures · -

Director of Integrated Video

United States, Minneapolis 120000.00 - 140000.00 USD / Year · Job Posted February 16, 2026
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Job Description

We are seeking a Director of Integrated Video to lead our national and local television planning and buying. In this role, you will be responsible for building a cohesive video practice where television and digital video (CTV/OLV) are planned and bought in lockstep to deliver results. You will work collaboratively with the VP of Media & Connection Strategy to shape the vision of the department and operational standards that reflect our high-performance, employee-owned culture.

Job Responsibility

  • Enhance agency video planning practice in regard to local and national television while integrating with digital video and broader full funnel tactics to deliver comprehensive integrated plans
  • Develop buying best practices across local and national linear television
  • Ensure strategic vision and work is understood and visible to the industry, the clients and the broader agency
  • Promote Collective Measures’ brand via blog posts, case studies, and speaking engagements
  • Connect media efforts to performance metrics in conjunction with media and advanced analytics leaders
  • Advise on tool needs, manage budget and assess usage
  • Engage key clients as a media leader and linear expert
  • Understand and adopt new techniques and technologies that are relevant for clients’ media strategies
  • Support broader media team at key client planning and buying moments, integrated planning meetings, upfronts, buy summaries, and QBRs
  • Continuous focus on revenue retention, increasing product adoption and media spend
  • Support internal Collective Measures marketing efforts as a key contributor
  • Participate in new business processes + pitches
  • inspire new business efforts
  • Collaborate with strategy, brand and performance media leaders to drive best in class video and media strategy
  • Foster a culture based on teamwork, collaboration, and intellectual curiosity
  • Motivate, lead, and manage internal team members, working collaboratively to deliver work that meet our clients’ business objectives
  • Maintain a focus on employee development, mentorship and coaching, incorporating regular feedback for all team members
  • foster close collaboration with individual team leaders.

Requirements

  • Bachelor’s degree, concentration in business, marketing, or advertising preferred
  • MBA or master’s degree is a plus
  • 12+ years of progressive levels of responsibility in media planning, buying with a focus on television
  • 4-7+ years of demonstrated success in managing and leading people
  • Proven experience in delivering clear, strategic presentations to marketing executives
  • Demonstrated experience in managing a department and developing key talent
  • Understanding of cross channel paid media planning and buying with a focus on video
  • High competency level in MS Office with specific strengths in Excel and PowerPoint
  • comfort with various media tools, such as Nielsen, programmatic and contracting software
  • Able to work independently and balance multiple tasks
  • Must be able to speak and read English proficiently
  • Must be able to sit for extended periods of time
  • Must be able to use a keyboard and a telephone.

What we offer

  • Participation in the Employee Stock Ownership Plan
  • Comprehensive health insurance plan options, including 100% paid plan
  • Employee dental, life and disability coverage, 100% paid
  • Participation in 401(K) Plan with generous employer match
  • Generous paid parental leave
  • Generous PTO policy, including 11 paid holidays per year
  • Employee wellness stipend + home office stipend
  • Commuter stipend (for hybrid employees)
  • Discretionary bonuses
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