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Virta Health is on a mission to reverse metabolic disease in one billion people. Current treatment approaches aren’t working—over half of US adults have either type 2 diabetes or prediabetes, and obesity rates are at an all-time high. Virta is changing this by helping people reverse their metabolic condition through innovations in technology, personalized nutrition, and virtual care delivery reinvented from the ground up. We have raised over $350 million from top-tier investors, and partner with the largest health plans, employers, and government organizations to help their employees and members restore their health and take back their lives. Join us on our mission to reverse metabolic disease in one billion people.
Job Responsibility:
Own and scale special growth initiatives
Drive SEO/AEO strategy and execution
Orchestrate select paid media efforts
Improve cross-funnel conversion
Lay the foundation for future growth orgs
Requirements:
8-10+ years of experience in marketing leadership positions, preferably in consumer health
Growth ownership from 0 → 1 → scale
Paid media fluency with hands-on experience with $1M+ budgets across Google Ads, Meta, and other channels
B2B2C expertise
Conversion mindset
Omnichannel thinking
Mission fit
Values-driven culture
Proficiency in Ad platforms (Google Ads, Meta, emerging health-specific networks)
Proficiency in Lifecycle & Automation tools (Braze, Hubspot or similar)
Proficiency in Analytics (GA4, Amplitude, Looker/Tableau)
Proficiency in SEO Tools (Semrush, Ahrefs, BrightEdge, etc.)
Proficiency in Optimization tools (Webflow, Optimizely)
Proficiency in Collaboration tools (Slack, Asana, Google Workspace)