CrawlJobs Logo

Director of Global Digital Marketing

United States, Farmington Hills Employment contract · Job Posted May 03, 2026
Apply Position
Job Link Share

Job Description

We are looking for a highly skilled Director of Global Digital Marketing to lead strategic initiatives across web platforms, social media channels, and digital campaigns. This role requires a dynamic leader who can align global priorities with regional execution, ensuring a cohesive and impactful digital presence. Based in Farmington Hills, Michigan, this position offers the opportunity to shape digital strategies that drive engagement and deliver measurable results. This is a remote flexible opportunity, but looking for local Michigan based Global Marketing Directors open to travel as needed.

Job Responsibility

  • Develop and execute content strategies for websites and social media channels to ensure alignment with organizational objectives and standards
  • Collaborate with senior leadership and global digital teams to prioritize initiatives and maintain consistency across platforms
  • Oversee the architecture, content governance, and performance optimization of global websites and social media accounts
  • Lead the creation and implementation of regional social media strategies across platforms such as LinkedIn, Instagram, and X
  • Manage and guide global support staff to ensure smooth day-to-day operations and high performance
  • Coordinate with web development teams to handle site enhancements, migrations, and new launches across regions
  • Drive search engine optimization (SEO) efforts and manage external SEO partners to enhance regional search visibility
  • Lead digital campaigns and audience acquisition through engaging web experiences and targeted social media efforts
  • Monitor and evaluate digital performance metrics using tools like Google Analytics, SEMrush, and Brandwatch, delivering actionable insights to stakeholders
  • Collaborate with marketing and communications teams to ensure digital efforts support overall business goals and key service lines

Requirements

  • A minimum of 5-7 years of experience in leadership roles within digital marketing, web, or social media
  • Proven expertise in managing complex, multi-region websites and enterprise social media accounts
  • Strong understanding of web platforms, social media algorithms, SEO, and digital performance analytics
  • Experience working in a matrixed, global organization, with the ability to manage priorities across time zones
  • Exceptional communication skills, both written and verbal, with the ability to convey technical concepts in clear business terms
  • Highly organized, with the ability to manage multiple projects simultaneously
  • Familiarity with real estate, consulting services, or B2B industries is a plus
  • Demonstrated interest in emerging technologies, including AI, and their application in digital marketing

Nice to have

  • Familiarity with real estate, consulting services, or B2B industries
  • Demonstrated interest in emerging technologies, including AI

Looking for more opportunities?

Search for other job offers that match your skills and interests.

Similar Jobs for

Director of Global Digital Marketing

8 matching positions

Director of Global Digital Marketing

We are looking for a highly skilled Director of Global Digital Marketing to lead...
Location
Location
United States , Farmington Hills
Salary
Salary:
Not provided
https://www.roberthalf.com Logo
Robert Half
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • A minimum of 5-7 years of experience in leadership roles within digital marketing, web, or social media
  • Proven expertise in managing complex, multi-region websites and enterprise social media accounts
  • Strong understanding of web platforms, social media algorithms, SEO, and digital performance analytics
  • Experience working in a matrixed, global organization, with the ability to manage priorities across time zones
  • Exceptional communication skills, both written and verbal, with the ability to convey technical concepts in clear business terms
  • Highly organized, with the ability to manage multiple projects simultaneously
  • Familiarity with real estate, consulting services, or B2B industries is a plus
  • Demonstrated interest in emerging technologies, including AI, and their application in digital marketing
Job Responsibility
Job Responsibility
  • Develop and execute content strategies for websites and social media channels to ensure alignment with organizational objectives and standards
  • Collaborate with senior leadership and global digital teams to prioritize initiatives and maintain consistency across platforms
  • Oversee the architecture, content governance, and performance optimization of global websites and social media accounts
  • Lead the creation and implementation of regional social media strategies across platforms such as LinkedIn, Instagram, and X
  • Manage and guide global support staff to ensure smooth day-to-day operations and high performance
  • Coordinate with web development teams to handle site enhancements, migrations, and new launches across regions
  • Drive search engine optimization (SEO) efforts and manage external SEO partners to enhance regional search visibility
  • Lead digital campaigns and audience acquisition through engaging web experiences and targeted social media efforts
  • Monitor and evaluate digital performance metrics using tools like Google Analytics, SEMrush, and Brandwatch, delivering actionable insights to stakeholders
  • Collaborate with marketing and communications teams to ensure digital efforts support overall business goals and key service lines
What we offer
What we offer
  • medical
  • vision
  • dental
  • life and disability insurance
  • 401(k) plan
  • free online training
  • access to top jobs
  • competitive compensation
  • Fulltime
Read More
Arrow Right

Director Of Global Marketing

Argenta is looking to fill the role of Director of Global Marketing at our Shawn...
Location
Location
United States , Shawnee
Salary
Salary:
Not provided
argentaglobal.com Logo
Argenta
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • 10+ years of B2B marketing in the pharmaceutical industry, preferably for a contract development and manufacturing organization (CDMO)
  • Scientific background with an understanding of life sciences
  • animal health experience preferred
  • Bachelor’s degree in marketing and/or scientific field, MBA preferred
  • Proven track record in building marketing strategies
  • Experience managing and developing teams across geographies
  • Excellent communication skills, both written and verbal, including executive presentation skills
  • Collaborative approach with ability to build trust across functions
  • Commercial and financial acumen with ability to understand the sales process and connect marketing efforts to organizational financial goals
  • Nimble and able to work in a fast-paced environment
Job Responsibility
Job Responsibility
  • Develop & execute Argenta’s global marketing strategy aligned to our growth spans
  • Define Argenta’s brand architecture and position and develop and refine the value proposition across target clients and offerings
  • Lead planning, budgeting, and all performance reporting against defined KPIs
  • Oversee omnichannel campaigns to generate brand awareness and leads across digital (web, social, SEO/SEM, email, content, etc.) and live (events, sales assets, etc.) efforts
  • Own Argenta’s presence at key industry and Argenta-led conferences and trade shows (AHNTI, VMX, PEI, KCAHC Summit, DIAH, etc) as well as planning any strategically important customer events
  • Lead the development of compelling content including case studies, white papers, webinars, presentation decks, sales assets, and trade show materials that highlight Argenta’s offerings and expertise
  • Oversee external media relations and PR strategy
  • Monitor the competitor landscape and provide periodic updates regarding M&A, added capabilities, partnerships, etc
  • Partner closely with the CCO to ensure alignment of marketing to strategic goals
  • Partner closely with Business development to ensure strong sales support and enablement and effective qualification and transition of leads
What we offer
What we offer
  • opportunity to work for a successful and rapidly expanding global business where your input will be valued
  • strong culture
  • great benefits
  • growth opportunities
  • Fulltime
Read More
Arrow Right

Director, Global Product Marketing - Digital

The Director, Global Product Marketing – Digital leads Resmed’s go-to-market str...
Location
Location
United States , San Diego
Salary
Salary:
182000.00 - 272000.00 USD / Year
resmed.com Logo
ResMed
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • 12+ years in digital health, SaaS, connected solutions, or regulated industries
  • Experience in provider-facing digital platforms or enterprise software
  • Strong track record of shaping and executing global GTM strategies
  • Skilled at working in matrixed, cross-functional environments
  • Recognized as a collaborative leader and coach of high-performing teams
  • Brings deep understanding of providers and health systems to GTM planning
  • Well-versed in digital health adoption trends, SaaS models, and regulatory dynamics
  • Champions the Digital Provider portfolio, ensuring relevance and adoption globally
  • Aligns GTM activities with enterprise goals and regional success
  • Converts insights into portfolio input and global GTM strategy
Job Responsibility
Job Responsibility
  • Define and deliver the global GTM approach for the Digital Provider portfolio
  • Lead high-impact launches by applying standardized frameworks and best practices
  • Ensure alignment across Product, Commercial, Revenue, and Finance to maximize business outcomes
  • Embed provider digital solutions into device, service, and ecosystem launches
  • Partner with regional marketing leaders to adapt GTM strategies to local market needs
  • Own the storytelling for Resmed’s provider digital solutions
  • Create compelling narratives that highlight value for providers, payers, and health systems
  • Position Resmed as a thought leader in digital health solutions for providers
  • Lead and mentor a global team of Digital Product Marketers
  • Foster expertise in GTM strategy, storytelling, and provider-focused adoption
What we offer
What we offer
  • comprehensive medical, vision, dental, and life, AD&D, short-term and long-term disability insurance, sleep care management, Health Savings Account (HSA), Flexible Spending Account (FSA), commuter benefits, 401(k), Employee Stock Purchase Plan (ESPP), Employee Assistance Program (EAP), and tuition assistance
  • Flexible Time Off (FTO)
  • 11 paid holidays plus 3 floating days
  • eligible for 14 weeks of primary caregiver or two weeks of secondary caregiver leave when welcoming new family members
  • Fulltime
Read More
Arrow Right

Head of Digital Platforms and AI Marketing Transformation, Director

We are seeking a visionary and strategic leader to join the Brand, Innovation, a...
Location
Location
Ireland , Dublin
Salary
Salary:
130000.00 - 230000.00 EUR / Year
https://www.citi.com/ Logo
Citi
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • experience in digital marketing, digital product management, or marketing technology, preferably within a large, global, and regulated industry such as financial services
  • Proven track record of leading cross-functional teams and driving large-scale digital transformation projects from conception to completion
  • Deep experience with enterprise-level Content Management Systems (CMS)
  • Strong understanding of modern web architecture, infrastructure best practices, and the modern and evolving digital marketing technology ecosystem
  • Demonstrable experience in developing and implementing strategies involving AI, machine learning, or advanced data analytics
  • A deep understanding of the current AI landscape, particularly Generative AI and its practical applications and opportunities in marketing
  • Exceptional ability to think strategically, translate complex business needs into a clear technical and operational roadmap, and communicate that vision to all levels of the organization
  • Proven ability to manage complex projects, vendors, and POCs in a fast-paced environment
  • Outstanding communication and interpersonal skills, with a proven ability to influence and build consensus among a wide range of stakeholders, including technology, data science, product, legal, and marketing teams
  • Bachelor's/University degree, Master's degree preferred and managerial experience
Job Responsibility
Job Responsibility
  • Define, implement, and enforce infrastructure best practices for stability, scalability, performance, and security in partnership with our Technology organization for public-facing marketing-owned sites
  • Design, own, and drive a comprehensive Vertical AI transformation roadmap specifically for the Marketing & Content organization
  • Identify and lead the strategy for integrating critical vertical Marketing AI tooling to enhance content creation, personalization, campaign optimization, and audience insights
  • Determine the optimal solutions for the group by evaluating trade-offs and opportunities across various approaches
  • Drive the full lifecycle of AI implementation, from initial integration and optimization to ongoing performance measurement
  • Establish a robust framework to measure the business impact and ROI of all AI initiatives and report on progress to senior stakeholders
  • Foster a culture of innovation, continuous learning, and collaboration within the team and across the broader marketing organization
  • Appropriately assess risk when business decisions are made, demonstrating particular consideration for the firm's reputation and safeguarding Citigroup, its clients and assets, by driving compliance with applicable laws, rules and regulations, adhering to Policy, applying sound ethical judgment regarding personal behavior, conduct and business practices, and escalating, managing and reporting control issues with transparency, as well as effectively supervise the activity of others and create accountability with those who fail to maintain these standards
  • Fulltime
Read More
Arrow Right

Senior Director, Digital Marketing

Activision is seeking a Senior Director, Digital Marketing to lead digital strat...
Location
Location
United States of America , Santa Monica
Salary
Salary:
151420.00 - 280134.00 USD / Year
activision.com Logo
Activision
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • 12+ years of experience in digital marketing or audience engagement, with leadership of high-performing teams and global, consumer-facing brands
  • Proven track record developing and executing integrated digital strategies that drive growth, engagement, retention, and measurable business impact
  • Experience in gaming, entertainment, or similarly highly engaged ecosystems, with strong understanding of lifecycle and community-driven models
  • Demonstrated ability to operate across global markets and align regional teams to deliver scalable, locally relevant execution
  • Deep expertise across digital disciplines, including social, content, lifecycle marketing, CRM, and audience segmentation
  • Strong understanding of platform ecosystems, creator/influencer strategies, emerging technologies, and evolving consumer behavior
  • Experience integrating acquisition and lifecycle marketing with fluency in analytics, attribution, and performance measurement frameworks
  • Strategic, collaborative leader with strong executive presence, communication skills, and a track record of influencing stakeholders and developing talent
Job Responsibility
Job Responsibility
  • Define and lead the digital marketing strategy across all franchise touchpoints, including channel priorities, investment frameworks, and performance metrics aligned to business objectives
  • Build, lead, and evolve a multi-disciplinary digital organization while fostering a culture of collaboration, accountability, and continuous improvement
  • Lead digital strategy for launches and live-service initiatives, establishing scalable frameworks that drive high-quality execution and audience growth
  • Oversee lifecycle marketing strategy across acquisition, engagement, retention, and reactivation, including segmentation, personalization, and CRM programs
  • Partner with Brand, Product, Studios, Media, Analytics, Community, and Regional teams to align strategy, priorities, and execution
  • Define KPIs and reporting frameworks, leveraging analytics and experimentation to optimize performance and connect marketing to business impact
  • Identify emerging platforms, technologies, and audience trends while championing experimentation to advance digital capabilities
  • Support prioritization of investments, resources, and initiatives to balance long-term capability building with near-term performance goals
What we offer
What we offer
  • Medical, dental, vision, health savings account or health reimbursement account, healthcare spending accounts, dependent care spending accounts, life and AD&D insurance, disability insurance
  • 401(k) with Company match, tuition reimbursement, charitable donation matching
  • Paid holidays and vacation, paid sick time, floating holidays, compassion and bereavement leaves, parental leave
  • Mental health & wellbeing programs, fitness programs, free and discounted games, and a variety of other voluntary benefit programs like supplemental life & disability, legal service, ID protection, rental insurance, and others
  • Fulltime
Read More
Arrow Right

Director, Marketing Digital Transformation Enablement

Shape the Future of AI-Driven Marketing - At NTT DATA, we are redefining how mar...
Location
Location
United Kingdom , London
Salary
Salary:
Not provided
nttdata.com Logo
NTT DATA
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • 8–12+ years in marketing transformation, digital strategy, or AI enablement
  • Proven track record delivering AI or automation solutions at enterprise scale
  • Experience working across global, matrixed organizations
  • Strong understanding of AI technologies (Agentic AI, GenAI, ML, automation) and their application in marketing
  • Deep knowledge of marketing processes: campaign management, content, analytics, and performance optimization
  • Ability to translate complex technical concepts into business outcomes and KPIs
  • Excellent stakeholder management skills, including working with senior leadership
  • Strategic thinker with hands-on execution capability
  • Strong innovation mindset and continuous improvement focus
  • Data-driven and analytically strong
Job Responsibility
Job Responsibility
  • Define and execute the AI enablement roadmap for marketing
  • Identify and prioritize AI use cases based on business impact and ROI
  • Drive adoption of Agentic AI and generative AI solutions across marketing
  • Act as the key liaison between marketing, IT, and AI teams
  • Translate business needs into functional requirements for AI and data teams
  • Lead discovery workshops, design sessions, and proof-of-concepts
  • Oversee testing, user acceptance, and solution rollout
  • Establish governance models, standards, and ethical AI frameworks
  • Monitor performance and ensure solutions deliver measurable outcomes
  • Lead global change and adoption programs
  • Fulltime
Read More
Arrow Right

Director of Marketing and Market Access

Maximize sales and profit in Japan by developing and executing marketing strateg...
Location
Location
Japan , Tokyo
Salary
Salary:
Not provided
coloplast.com Logo
Coloplast
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • Bachelor's degree or above within business, economics, marketing, finance or similar
  • In-depth marketing experience in the medical industry is required
  • Significant people management experience (min 5 years)
  • Language: highly fluent English and smooth communication with global HQ in Denmark, Japanese is not required
Job Responsibility
Job Responsibility
  • Create marketing strategies to lead the overall activities (HCP and consumer marketing, market access of OC/CC/BM, product management, and digital and consumer care operations)
  • Lead product launches and manage existing portfolio: market analysis, forecast, launch plan training and all promotional activities in Japan, through close collaboration with the global HQ in Denmark, sales team and logistics, etc.
  • Lead and develop a team of 6 direct reports with 30+ teammates
  • Fulltime
Read More
Arrow Right

Global Director of Media

We're looking for an accomplished consumer marketing media leader to join Meta’s...
Location
Location
United States , Menlo Park
Salary
Salary:
296000.00 - 356000.00 USD / Year
meta.com Logo
Meta
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • 15+ years of global media experience within consumer marketing/advertising organizations
  • 10+ years of experience with team leadership, people management, cross-functional team leadership, leadership, or management
  • Experience leading media strategy across a variety of channels and audiences (Digital, TV, OOH, Print, Partnerships, etc.)
  • Demonstrated experience leading in a complex, cross-functional organization across a portfolio of brands
  • Experience designing media programs with rigorous measurement and optimization approaches
  • Proven success influencing, building trust, communicating and engaging with executives internally and externally
  • Knowledge of industry trends and innovation in media, tracking, analytics and research
  • Knowledge of consumer and relevant media trends
Job Responsibility
Job Responsibility
  • Lead the global media team for Meta, including strategy, planning and execution
  • Lead media strategy for all Meta brands
  • Partner with marketing leadership across the Meta family of brands
  • Partner across creative, analytics, brand, partnerships and influencer teams to design the most impactful media presence
  • Drive performance and efficacy across individual and collective media channels
  • Leverage insights to influence media business strategies, and inform tactical planning, execution and optimization
  • Create a results-driven mindset throughout the team and instill a high level sense of accountability to achieve marketing and business goals
  • Define your team's metrics for success and hold them accountable to those results
  • Design team structure, agency ecosystem and overall operational approach to design and deliver media
  • Steward your team's development, impact and career growth while modeling inclusive behaviors as a cross-functional leader and people manager
What we offer
What we offer
  • bonus
  • equity
  • benefits
  • Fulltime
Read More
Arrow Right