Director of External Enterprise Communication

• Develop and lead a comprehensive external communications strategy that aligns with Brunswick’s business goals, brand positioning, and executive priorities
• Create and maintain long-range communications plans with defined goals, audiences, KPIs, and resourcing needs
• Anticipate trends, opportunities, and risks across the media and reputational landscape to inform strategic direction
• Shape and drive narratives that reinforce Brunswick’s leadership in innovation, sustainability, and performance
• Build and execute a proactive earned media strategy across consumer, trade, business, and innovation outlets
• Identify and develop thought leadership platforms for Brunswick executives across relevant external stages—media, events, and speaking forums
• Cultivate strong relationships with key media contacts
• Serve as the strategic lead for managing reputational risk and high-impact issues, ensuring readiness and rapid response
• Provide counsel to senior leaders during sensitive or crisis situations
• Lead the development of external messaging frameworks that unify corporate priorities with compelling storytelling
• Draft or oversee creation of high-impact communications including press releases, executive remarks, op-eds, media statements, and issue responses
• Oversee communications strategy for major corporate activations
• Manage strategic corporate partnerships and external communications alliances
• Define success metrics and KPIs for all external communications initiatives
• Use data, media analytics, and performance insights to continuously refine strategy and drive improvement
• Create regular reports and strategic readouts for senior leadership

• Bachelor’s degree in Communications, Public Relations, Strategic Marketing, or a related field
• 8+ years of leadership experience in external communications, public relations, or media strategy
• Demonstrated ability to develop and execute strategic communications plans at a global or enterprise level
• Proven success in earned media, message development, and issues management
• Exceptional writing and editing skills, with a keen ability to translate business priorities into compelling narratives

Newsroom experience is a plus

• medical
• dental
• vision
• paid vacation
• 401k (up to 4% match)
• Health Savings Account (with company contribution)
• wellbeing program
• product purchase discounts
• annual discretionary bonus
• long-term incentive program award target