Director of Digital Marketing Job at Robert Half (Alpharetta)

New

Director of Digital Marketing

We are looking for a strategic digital marketing leader to drive demand generati...

Location

United States , Alpharetta

Salary:

Not provided

Robert Half

Expiration Date

Until further notice

Requirements

5+ years of experience in digital marketing, with a strong background in B2B demand generation
Demonstrated success managing paid media campaigns across major digital advertising platforms
Experience overseeing website content, landing page optimization, and broader web presence strategy
Strong understanding of marketing analytics, performance measurement, and tools such as Google Analytics
Ability to manage budgets effectively and translate performance data into actionable recommendations
Knowledge of brand-building strategies alongside lead generation and direct response marketing tactics
Excellent leadership, communication, and cross-functional collaboration skills

Job Responsibility

Lead end-to-end demand generation efforts designed to increase lead volume and support revenue goals
Oversee the company's digital presence, ensuring the website reflects the brand effectively and delivers a strong user experience
Direct paid advertising initiatives across channels such as Google, Meta, and relevant industry platforms to maximize reach and performance
Manage a substantial marketing budget and continuously optimize spending based on campaign results and business priorities
Create and refine landing pages that improve conversion rates and align with campaign objectives
Implement and maintain tracking frameworks, including UTM structures, to measure channel effectiveness and attribution
Use analytics and performance data to evaluate campaign outcomes, identify opportunities, and inform strategy adjustments
Partner with internal stakeholders to strengthen brand visibility while supporting direct response marketing objectives

What we offer

medical, vision, dental, and life and disability insurance
enrollment in company 401(k) plan

Director of Digital Marketing

321 is a full-funnel creative agency built for brands that operate in complex, r...

Location

United States , Orlando

Salary:

100000.00 - 115000.00 USD / Year

321 Brand + Social House

Expiration Date

Until further notice

Requirements

8+ years of experience in digital marketing with demonstrated depth in both paid media and CRM/marketing automation
At least 2-3 years in a department leadership, team lead, or senior manager role with direct reports across digital disciplines
Expert-level command of paid search and paid social platforms: Google Ads (Search, Display, YouTube, PMax), Meta Ads Manager, and at least one additional platform (LinkedIn, TikTok, or programmatic DSP)
Hands-on experience building and managing CRM programs in High Level is strongly preferred
HubSpot and/or Salesforce Marketing Cloud experience also valued
Proven ability to architect full-funnel automation: lead capture, qualification workflows, multi-step nurture sequences, pipeline triggers, and retention programs
Deep understanding of audience strategy, first-party data integration, and the mechanics of syncing CRM data with ad platforms for targeting, suppression, and lookalike modeling
Experience managing paid media and CRM programs in regulated industries
Strong command of attribution modeling, conversion tracking implementation (Google Tag Manager, GA4), and cross-channel reporting
Proficiency with reporting and data visualization tools (Looker Studio, Power BI, or similar)

Job Responsibility

Lead, manage, and grow the Digital Marketing department
Set the department's operating model
Conduct regular 1:1s and performance reviews
Define role scopes, skill development paths, and staffing recommendations
Partner with the Director of Client Strategy to align digital performance plans
Serve as the escalation point for media performance issues
Own the agency's paid media strategy framework
Lead media planning, budget allocation, audience strategy, and campaign architecture
Oversee campaign setup, launch, and optimization standards
Develop and enforce first-party data strategies

What we offer

100% remote work environment
Flexible scheduling with core collaboration hours
Paid time off + agency-observed holidays
Professional development and platform/tool access budget
Collaborative, AI-forward team culture that values innovation and continuous learning
Opportunity to build and lead a unified digital practice at a high-growth agency

Fulltime

Director of Digital Marketing

The Director of Digital Marketing will lead digital marketing strategies across ...

Location

United States , Charlotte

Salary:

160000.00 - 185000.00 USD / Year

Aquent

Expiration Date

Until further notice

Requirements

Minimum of 8 years of marketing direction experience and about 10-15 years of professional marketing experience
Direct experience in home services or field services (HVAC, plumbing, electrical, or related trades) OR marketing agency experience is preferred
Deep expertise in managing Google Business Profiles and ranking multiple locations at scale using tools like Yext, SOCi, or BrightLocal
Hands-on experience with HubSpot (Workflows, CRM integration)
Experience with Enterprise CDPs (Tealium, Segment, mParticle)
Familiarity with Data Warehousing (Snowflake, BigQuery, or Redshift)
Exceptional understanding of Google Ads, Bing Ads, and Local Service Ads
Strong mindset with the ability to use SQL and Excel to evaluate performance and drive data-backed decisions
Ability to influence stakeholders at all levels, moving seamlessly between high-level strategy and tactical execution
A 'we-not-me' mentality with the ability to operate effectively under ambiguity

Job Responsibility

Lead digital marketing strategies across a premier, multi-location platform in the Home Services/Field Services industry
Oversee the digital strategy for the entire branch portfolio, driving hyper-local SEO, lead generation, and a dominant digital presence
Manage a team of Digital Marketing Managers
Work closely with executive leadership
Provide marketing execution as needed
Direct and motivate an in-house team of digital marketing managers
Manage branch websites to ensure consistent brand standards while implementing local customization
Oversee a comprehensive local SEO strategy
Collaborate with branch General Managers to align digital strategies with specific business objectives
Implement and optimize lead nurturing workflows in HubSpot

What we offer

medical
dental
vision
unlimited PTO
eligibility for 20% annual bonus
401K with company match

Fulltime

Director of Global Digital Marketing

We are looking for a highly skilled Director of Global Digital Marketing to lead...

Location

United States , Farmington Hills

Salary:

Not provided

Robert Half

Expiration Date

Until further notice

Requirements

A minimum of 5-7 years of experience in leadership roles within digital marketing, web, or social media
Proven expertise in managing complex, multi-region websites and enterprise social media accounts
Strong understanding of web platforms, social media algorithms, SEO, and digital performance analytics
Experience working in a matrixed, global organization, with the ability to manage priorities across time zones
Exceptional communication skills, both written and verbal, with the ability to convey technical concepts in clear business terms
Highly organized, with the ability to manage multiple projects simultaneously
Familiarity with real estate, consulting services, or B2B industries is a plus
Demonstrated interest in emerging technologies, including AI, and their application in digital marketing

Job Responsibility

Develop and execute content strategies for websites and social media channels to ensure alignment with organizational objectives and standards
Collaborate with senior leadership and global digital teams to prioritize initiatives and maintain consistency across platforms
Oversee the architecture, content governance, and performance optimization of global websites and social media accounts
Lead the creation and implementation of regional social media strategies across platforms such as LinkedIn, Instagram, and X
Manage and guide global support staff to ensure smooth day-to-day operations and high performance
Coordinate with web development teams to handle site enhancements, migrations, and new launches across regions
Drive search engine optimization (SEO) efforts and manage external SEO partners to enhance regional search visibility
Lead digital campaigns and audience acquisition through engaging web experiences and targeted social media efforts
Monitor and evaluate digital performance metrics using tools like Google Analytics, SEMrush, and Brandwatch, delivering actionable insights to stakeholders
Collaborate with marketing and communications teams to ensure digital efforts support overall business goals and key service lines

Fulltime

Director of Global Digital Marketing

We are looking for a highly skilled Director of Global Digital Marketing to lead...

Location

United States , Farmington Hills

Salary:

Not provided

Robert Half

Expiration Date

Until further notice

Requirements

A minimum of 5-7 years of experience in leadership roles within digital marketing, web, or social media
Proven expertise in managing complex, multi-region websites and enterprise social media accounts
Strong understanding of web platforms, social media algorithms, SEO, and digital performance analytics
Experience working in a matrixed, global organization, with the ability to manage priorities across time zones
Exceptional communication skills, both written and verbal, with the ability to convey technical concepts in clear business terms
Highly organized, with the ability to manage multiple projects simultaneously
Familiarity with real estate, consulting services, or B2B industries is a plus
Demonstrated interest in emerging technologies, including AI, and their application in digital marketing

Job Responsibility

Develop and execute content strategies for websites and social media channels to ensure alignment with organizational objectives and standards
Collaborate with senior leadership and global digital teams to prioritize initiatives and maintain consistency across platforms
Oversee the architecture, content governance, and performance optimization of global websites and social media accounts
Lead the creation and implementation of regional social media strategies across platforms such as LinkedIn, Instagram, and X
Manage and guide global support staff to ensure smooth day-to-day operations and high performance
Coordinate with web development teams to handle site enhancements, migrations, and new launches across regions
Drive search engine optimization (SEO) efforts and manage external SEO partners to enhance regional search visibility
Lead digital campaigns and audience acquisition through engaging web experiences and targeted social media efforts
Monitor and evaluate digital performance metrics using tools like Google Analytics, SEMrush, and Brandwatch, delivering actionable insights to stakeholders
Collaborate with marketing and communications teams to ensure digital efforts support overall business goals and key service lines

What we offer

medical
vision
dental
life and disability insurance
401(k) plan
free online training
access to top jobs
competitive compensation

Fulltime

Head of Digital Platforms and AI Marketing Transformation, Director

We are seeking a visionary and strategic leader to join the Brand, Innovation, a...

Location

Ireland , Dublin

Salary:

130000.00 - 230000.00 EUR / Year

Citi

Expiration Date

Until further notice

Requirements

experience in digital marketing, digital product management, or marketing technology, preferably within a large, global, and regulated industry such as financial services
Proven track record of leading cross-functional teams and driving large-scale digital transformation projects from conception to completion
Deep experience with enterprise-level Content Management Systems (CMS)
Strong understanding of modern web architecture, infrastructure best practices, and the modern and evolving digital marketing technology ecosystem
Demonstrable experience in developing and implementing strategies involving AI, machine learning, or advanced data analytics
A deep understanding of the current AI landscape, particularly Generative AI and its practical applications and opportunities in marketing
Exceptional ability to think strategically, translate complex business needs into a clear technical and operational roadmap, and communicate that vision to all levels of the organization
Proven ability to manage complex projects, vendors, and POCs in a fast-paced environment
Outstanding communication and interpersonal skills, with a proven ability to influence and build consensus among a wide range of stakeholders, including technology, data science, product, legal, and marketing teams
Bachelor's/University degree, Master's degree preferred and managerial experience

Job Responsibility

Define, implement, and enforce infrastructure best practices for stability, scalability, performance, and security in partnership with our Technology organization for public-facing marketing-owned sites
Design, own, and drive a comprehensive Vertical AI transformation roadmap specifically for the Marketing & Content organization
Identify and lead the strategy for integrating critical vertical Marketing AI tooling to enhance content creation, personalization, campaign optimization, and audience insights
Determine the optimal solutions for the group by evaluating trade-offs and opportunities across various approaches
Drive the full lifecycle of AI implementation, from initial integration and optimization to ongoing performance measurement
Establish a robust framework to measure the business impact and ROI of all AI initiatives and report on progress to senior stakeholders
Foster a culture of innovation, continuous learning, and collaboration within the team and across the broader marketing organization
Appropriately assess risk when business decisions are made, demonstrating particular consideration for the firm's reputation and safeguarding Citigroup, its clients and assets, by driving compliance with applicable laws, rules and regulations, adhering to Policy, applying sound ethical judgment regarding personal behavior, conduct and business practices, and escalating, managing and reporting control issues with transparency, as well as effectively supervise the activity of others and create accountability with those who fail to maintain these standards

Fulltime

New

Director of Marketing

We are looking for a results-driven Director of Marketing to lead lead-generatio...

Location

United States , Alpharetta

Salary:

Not provided

Robert Half

Expiration Date

Until further notice

Requirements

At least 5 years of experience in digital marketing, demand generation, or performance marketing with demonstrated success meeting lead and conversion goals
Strong hands-on knowledge of GA4, Google Ads, Google Search Console, Meta Ads, Marketo, and related marketing automation or integration tools
Proven ability to improve landing-page effectiveness, website performance, and conversion rates through testing and optimization
Experience translating campaign strategy into creative direction for copy, design, and video assets that drive response
Data-driven approach with the ability to interpret performance metrics, maintain clean tracking, and shift budget based on results
Prior experience leading or mentoring a small team in a fast-paced marketing environment
Background in B2B services, membership-based organizations, coaching, or healthcare-related industries is a plus

Job Responsibility

Lead the full lead-generation program, setting priorities and driving pipeline growth across digital and offline acquisition channels
Manage and enhance the company’s web presence, including landing pages, domains, redirects, site performance, mobile usability, hosting coordination, and conversion optimization
Build, maintain, and refine lead-capture forms and connected workflows to ensure accurate data flow across marketing platforms and automation tools
Develop and oversee paid acquisition initiatives across platforms such as Google, Meta, and industry publications, adjusting investment based on performance trends
Partner with creative contributors to shape ad messaging and produce effective visual, written, and short-form video assets that support campaign goals
Establish consistent campaign tracking standards and attribution practices so source reporting remains reliable and actionable
Produce regular performance reporting that measures lead volume and conversion outcomes by channel, and use findings to improve future marketing decisions
Collaborate with analytics, content, social, funnel optimization, and external partners to strengthen campaign execution and overall marketing effectiveness
Supervise and develop a small marketing team, providing direction, accountability, and support for day-to-day execution

What we offer

medical
vision
dental
life and disability insurance
401(k) plan
free online training

Fulltime

New

Director of Marketing

We are looking for a strategic marketing leader to shape and advance the company...

Location

United States , Anderson

Salary:

Not provided

Robert Half

Expiration Date

Until further notice

Requirements

Bachelor’s degree in Marketing, Communications, Business, or a related discipline
At least 7 years of progressive marketing experience, including leadership responsibility
Demonstrated ability to develop and execute strategic marketing programs that produce measurable business results
Background in B2B marketing for technically sophisticated products or solutions
Strong knowledge of digital marketing practices, campaign analytics, and performance reporting tools such as Google Analytics
Excellent communication, organization, and project leadership skills

Job Responsibility

Design and lead short- and long-range marketing plans that support business expansion and measurable performance goals
Define brand strategy and ensure messaging remains consistent across product portfolios, audiences, and marketing channels
Evaluate industry developments, buyer expectations, and competitor activity to uncover opportunities and inform strategic decisions
Advise senior leadership on market positioning, customer outreach, and brand growth initiatives
Oversee digital marketing efforts, including online campaigns, media planning, website performance, and conversion improvement
Build demand generation programs that strengthen sales pipelines across government, institutional, and commercial markets
Direct go-to-market activities for product launches and develop clear product positioning, value messaging, and supporting materials for customers and sales teams
Lead the creation of sales enablement and brand content such as presentations, brochures, case studies, videos, and event materials
Manage marketing budgets, external agencies, internal team members, and project timelines while coordinating closely with sales, operations, engineering, and leadership
Guide trade show participation, public relations activities, ecommerce growth initiatives, and performance analysis to improve lead generation, engagement, and revenue contribution

What we offer

Medical, vision, dental, and life and disability insurance
401(k) plan

Fulltime

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Director of Digital Marketing

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