Director of Consumer Insights Jobs

1440 Foods Manufacturing

Location:
United States, New York City

Category:
-

Contract Type:
Not provided

Salary:

Not provided

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Job Description:

At 1440 Foods, we’re on a mission to energize people to unleash their full potential with a portfolio of great-tasting, high-protein snacks and supplements. Our brands Pure Protein®, Body Fortress®, MET-Rx®, and FITCrunch® make better nutrition accessible, enjoyable, and part of an active lifestyle. As a fast-growing sports and active nutrition company, we are shaping the future of health and wellness in CPG.

Job Responsibility:

Advocate for the consumer by having a POV that they are willing to champion and express across all levels of the organization
Develop national and customer-specific shopper research plans to uncover shopper trends and unique shopping behaviors across our key retailer partners
Identify and translate consumer, customer, shopper & media related needs, insights, behaviors, and data into growth opportunities to gain fair share of growth and guide business strategy and planning
Research methodologies may include but are not limited to: concept tests, package tests, claims tests, creative & advertising tests, consumer A&Us, brand tracking etc.
This role contributes to driving company sales and gaining advantage by developing custom research and thought leadership to uncover category and shopper insights that drive increased performance at retailers
Expertise in research and trends-based work including a demonstrated ability to translate information and data into a compelling story with actionable insights and recommendations which ultimately impact business decisions
This would include brand positioning, market development, brand performance, content and communication, renovation and innovation, cross-media allocation, shopper and other marketing & category development initiatives
Develop and execute research plans with autonomy to address business questions
Build strong internal and external relationships, collaborating with other members of the (Brand Marketing, Sales, Strategy & Analytics, Innovation, and our agency partners
Manage the CI budget, challenging and prioritizing allocation to best meet the needs for the brand/portfolio.

Requirements:

10+ years of relevant experience in consumer research, market and/or category analysis
Bachelor's degree
advanced degree a plus
Consumer packaged goods experience is strongly preferred
Strategic thinking, consulting and influencing skills, including capabilities to assess current situation, draw conclusions and envision future business opportunities
Strong business partner motivated by success
Expert knowledge of consumer insights across a broad array of methodologies with demonstrated ability to translate research findings, information and data into actionable insights and recommendations
Demonstrates strong leadership and exudes the confidence to express a clear POV across all levels of the organization.

Additional Information:

Job Posted:
December 01, 2025

Employment Type:

Fulltime

Work Type:

Hybrid work

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Director of Consumer Insights