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Director of Annual Fund & Alumni Relations at Lake Superior State University. This role leads annual fund campaigns and alumni engagement strategy.
Job Responsibility
Plan and execute the university's annual fund campaign, including direct mail, email, and digital fundraising efforts
Set goals, track progress, and evaluate the effectiveness of annual fund initiatives
Develop strategies to increase donor participation, with a focus on alumni, parents, and community members
Lead the hiring, training, and supervision of the student telemarketing team
Develop and implement a comprehensive alumni engagement strategy to foster strong, long-term relationships with graduates
Plan and execute alumni events, reunions, and networking opportunities to increase engagement
Maintain and update the alumni database
track engagement metrics and analyze trends to inform targeted outreach
Collaborate with university departments to identify funding needs and priorities, and partner with faculty and staff to develop proposals
Produce Laker Log (online alumni magazine) three times per year, including story development, writing, editing, layout in WordPress, and distribution
Produce Laker Effect (monthly alumni newsletter), including writing, editing, layout in Constant Contact, and distribution
Serve as a liaison between the university and alumni, donors, foundations, and community organizations
Represent the university at external meetings, conferences, and events to promote fundraising and alumni engagement efforts
Develop and oversee the Student Alumni/University Ambassadors program
Perform other duties as assigned
Requirements
Bachelor's degree in Business Administration, Communications, Nonprofit Management, or a related field
Minimum of five years of experience in fundraising, alumni/public relations, sales, or a related area, with a proven track record of leading successful annual fund/sales campaigns
Excellent written and verbal communication skills, with the ability to present ideas clearly and persuasively
Strong organizational and project management skills, with the ability to manage multiple priorities simultaneously
Proficiency in donor and alumni database systems (e.g., Banner Advancement) and Microsoft Office Suite
Comfortable serving as a highly visible, forward-facing representative of the university, with a natural ability to connect with and engage a wide range of people
Strong leadership skills, with a collaborative, team-oriented mindset and a willingness to take direction, learn, and adapt
Knowledge of higher education advancement, fundraising practices, and alumni engagement strategies
Passion for higher education and the mission of Lake Superior State University