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We are looking for a Director of AdTech Strategy & Operations to lead high-priority AdTech initiatives across the organization. This role will drive strategic programs end to end, ensure tight operational execution, and bring a horizontal view across the AdTech ecosystem — spanning measurement, audiences, signals, and web. This person will work closely with engineering, campaign teams, and cross-functional stakeholders to ensure programs are fully buttoned up, dependencies are managed proactively, and demand generation delivery is executed seamlessly from end to end.
Job Responsibility:
Lead and run key AdTech programs and strategic initiatives across the business.
Provide a horizontal, end-to-end view across AdTech capabilities, including measurement, audience strategy, signal flow, and web activation.
Partner closely with engineering teams to ensure technical requirements, dependencies, and implementation details are clearly defined and executed.
Work with web and campaign teams to drive end-to-end demand generation delivery, ensuring campaigns are set up for success across systems and channels.
Ensure programs are operationally sound, with strong governance, timelines, accountability, and stakeholder alignment.
Identify gaps, risks, and opportunities across the AdTech ecosystem and drive resolution proactively.
Translate business goals into scalable operating models, processes, and program plans.
Drive cross-functional coordination across marketing, engineering, analytics, web, measurement, and media teams.
Ensure all initiatives are tightly managed from strategy through execution, with clear ownership and measurable outcomes.
Embody our culture and values.
Requirements:
Bachelor's Degree AND 6+ years experience in engineering, product/technical program management, data analysis, or product development OR equivalent experience.
3+ years of experience managing cross-functional and/or cross-team projects.
Nice to have:
Bachelor's Degree AND 12+ years experience engineering, product/technical program management, data analysis, or product development OR equivalent experience.
8+ years of experience managing cross-functional and/or cross-team projects.
8+ years of experience in AdTech, marketing technology, digital strategy, program management, or related fields.