Director, Media Planning & Buying

• Translate complex clients’ strategic visions into media objectives and KPIs to accomplish a wide range of client briefs including direct response (lead gen and fundraising), awareness, persuasion, and advocacy
• Analyse ongoing and historical performance data to identify opportunities for improvement, make strategic recommendations, and generate reporting and insights to drive optimisation
• Have a strong POV on measurement, attribution, and conversion tracking, and apply that knowledge to strategic recommendations and ongoing campaign management
• Participate in (and frequently lead) client-facing interactions — you’ll be the subject-matter expert for the platforms you manage
• Plan, build, manage, and optimise media campaigns across multiple platforms, and oversee others in the team across multiple accounts to ensure media buying is efficient, effective and compliant
• Work collaboratively with other internal or external teams, including media planners, strategists, account directors, designers, and analysts, to produce campaigns, creative ideas, audience and target recommendations, and experimental designs
• Be an internal and external thought leader and help keep us up to date with the latest digital media trends by maintaining relationships with media partners, and engaging in media R&D projects, writing blog posts, and participating on panels

• 8+ years experience in a hands-on paid media planning and buying role using a mix of digital channels (Social, Search, Display, Video, Audio, etc)
• Experience running campaigns and taking ownership of media clients with £1M+ annual spend
• Demonstrated experience translating client business goals into cohesive media strategies and specific KPIs, and a record executing campaigns that delivered on those goals
• Experience working with non-profits, with fundraising and/or income objectives within paid media campaigns
• Ability to effectively manage multiple clients and projects on time, within budget, and meet performance goals
• Demonstrated experience helping others in the team hit goals through mentorship and support
• High proficiency with digital advertising platforms — you’ve demonstrated a level of mastery of paid social, paid search, and/or programmatic trading — as well as Google Analytics and other measurement platforms
• Exceptional attention to detail, especially with regards to campaign setup and trafficking, QA, and reporting
• Ability to adapt to new situations, solve problems on the fly, and communicate with those around you

Experience pitching work in an agency environment is desirable, but not essential

• Unlimited time off (inclusive of sick, personal and vacation days)
• $1,250 annual in professional development funds (local equivalent)
• Fully subsidised health and dental insurance for employees (subject to tax)
• Generous pension match via salary sacrifice
• Generous paid holiday schedule
• Parental leave policy for up to 32.5 week of coverage at full pay, inclusive of all genders and supporting a range of family structures
• Group Income Protection (GIP)
• Group Life Assurance (GLA)
• Optional holiday travel insurance
• Pre-tax season ticket loans
• Cycle to work (up to £2000)
• Remote work flexibility