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Amgen Logo Amgen · -

Director Media Analytics

United States, Thousand Oaks 219089.00 - 276842.00 USD / Year · Job Posted December 18, 2025
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Job Description

The Media Analytics team is part of the Customer Data & Analytics department and helps Amgen refine its media strategies, optimize audience targeting, and pressure test agency recommendations from an analytical standpoint, leveraging inputs from cross functional teams. This role requires a combination of media and therapeutic area knowledge, analytical competence, cross-functional collaboration, and a proactive approach to ensure that our media initiatives align with our brand objectives and deliver optimal results.

Job Responsibility

  • Support the overall analytics strategy and governance, establishing and implementing robust HCP and DTC measurement frameworks
  • Connect execution to leading and lagging outcomes
  • Run monthly and quarterly readouts focused on driving continuous optimizations
  • Complete analytics and measurements across web, paid and owned media, marketing CRM, and other relevant digital channels
  • Leverage clean room solutions to design and analyze brand-specific audiences, and personas
  • Partner with MarSci Operations and Data engineering teams to deliver governed data models, automated pipelines, and executive-ready dashboards
  • Support and participate in Amgen’s taxonomy governance
  • Drive cross‑functional alignment between marketing, analytics, and media strategy groups
  • Apply pharma‑specific data (TRx, NBRx, claims, EHR, copay, hub data, etc.) to improve and contextualize digital insights
  • Recruit, mentor, and develop a team of analytics experts (onshore & offshore)

Requirements

  • Doctorate degree and 4 years of analytics, operations or pharma experience
  • Master’s degree and 8 years of analytics, operations or pharma experience
  • Bachelor’s degree and 10 years of analytics, operations or pharma experience
  • At least 4 years experience directly managing people and/or leadership experience leading teams, projects, programs, or directing the allocation or resources

Nice to have

  • Proven leadership in digital analytics spanning media, web, and CRM
  • experience crafting KPI frameworks and campaign optimization for HCP and consumer audiences
  • Hands-on familiarity with web and digital stacks, ad and analytics platforms (Adobe/GA, Campaign Manager, DV360, Meta), with experience crafting and executing experimentation/measurement initiatives
  • Working knowledge of SQL/Python and cloud data ecosystems (Databricks, Snowflake, Azure)
  • Strong project management and organizational skills to manage multiple priorities in parallel
  • Experience with agile and kanban methodologies
  • Experience partnering with Brand and Finance
  • ability to influence without formal authority
  • Well versed in data storytelling for executives
  • Experience in Pharma/biotech or other regulated industry with strong understanding of compliance, privacy, and consent practices

What we offer

  • A comprehensive employee benefits package, including a Retirement and Savings Plan with generous company contributions, group medical, dental and vision coverage, life and disability insurance, and flexible spending accounts
  • A discretionary annual bonus program
  • Stock-based long-term incentives
  • Award-winning time-off plans
  • Flexible work models, including remote and hybrid work arrangements, where possible

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