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Director, Media Analytics & Customer Success

United States, New York Employment contract 135000.00 - 155000.00 USD / Year · Job Posted May 27, 2026
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Job Description

Involved Media is more than a media agency. We’re a team built on trust, curiosity, and an open culture where every voice counts. We invest in your growth because we know our people are our greatest advantage. You’ll work with brands you love, alongside colleagues who challenge and support you in equal measure, and you’ll have the freedom to make an impact every day. As part of AMS’s award-winning, people-first culture, you’ll benefit from the same commitment to inclusion, recognition, and growth that drives success across all our brands. As part of the Media Analytics & Customer Success team, the Director will be responsible for supporting every stage of client campaigns from data-driven planning to in-market testing and media measurement. The Customer Success team is the client facing arm of the Information Solutions group. As part of this group, the Director will collaborate with Client Services, Data Science, Data Operations, and BI teams to identify the optimal solutions for client needs. The ideal candidate will be passionate about tackling marketing challenges and looking for insights that drive understanding and strategic direction. The Director will work closely with the VP of Media Analytics and a team of Analysts to support a portfolio of clients from various verticals. Involved clients are investing in any combination of search, social, digital video, programmatic display, linear TV, and OTT TV. This position is based in New York, NY (midtown) and requires occasional travel (up to 10%) to client or partner locations in the US, Canada, and Europe. AMS is a global media solutions company built on growth for the brands we serve and the people who power us. Across our brands Active International, XACTV, and Involved Media, we connect talent, technology, and insight to help leading companies grow. Recognized globally as a Great Place to Work, we invest in our people with the same care, curiosity, and long-term commitment we bring to our clients.

Job Responsibility

  • Lead the process of identifying the mix of measurement and analytics solutions that best meet client and internal team needs
  • Serve as a senior client-facing analytics lead for key accounts, translating performance insights into strategic guidance
  • Improve upon finding the best mix of media and linking to performance outcomes via observations from testing or analytics
  • Support client campaign reporting in Tableau, Datorama and Excel
  • Finding insights in disparate data sources that can refine our marketing strategy
  • Oversee a team of 2 analysts, evaluate and refine team structure, set annual team goals, and conduct reviews

Requirements

  • 7+ years in marketing analytics with a focus on digital analytics, Television, and/or Online Video
  • Proven track record of directly supporting clients with strategic guidance from measurement & testing tactics
  • The ability to translate results into clear, concise presentations, written reports, and data visualizations
  • Resourceful, adaptable, and creative
  • Must bring fresh insights and not be discouraged when all the data is not readily available
  • Solid understanding of statistical concepts such as regression, lift testing, and significance testing
  • Experience designing, analyzing, and garnering insights from experiments such as A:B tests and incrementality tests
  • Experience incorporating media mix modeling (MMM) and multi-touch attribution (MTA) methodologies into broader campaign initiatives
  • Must be highly skilled with Tableau or other BI tools
  • Must be highly skilled in accessing data from relational databases (SQL)

Nice to have

  • Agency experience
  • Educational background in a statistical or analytical field or equivalent experience
  • Graduate degree
  • Experience with Google Analytics, Adobe Analytics, or similar web analytics vendors

What we offer

  • Medical coverage
  • Dental
  • Vision
  • Disability
  • 401k
  • Paid time off
  • Community engagement opportunities
  • Great colleagues
  • Great learning opportunities

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