Director, Marketing Technology Strategy Job at Voya Financial (Hartford)

New

Director, Marketing Technology & Consumer Digital Experience

Aramark is currently seeking a visionary and execution-focused Director of Marke...

Location

United States , Philadelphia

Salary:

Not provided

Aramark

Expiration Date

Until further notice

Requirements

10+ years of experience in B2C digital or marketing technology leadership roles
5+ years of experience leading implementation and management of digital experience and martech platforms required
Experience with enterprise-grade solutions (e.g. Adobe, Salesforce, SAP, or similar) strongly preferred
Proven experience in retail, hospitality, or consumer-facing industries
Deep expertise with CRM, CDP, loyalty, and campaign automation platforms
Strong understanding of data architecture, integrations, and consumer identity resolution
Experience managing vendors, SLAs, and technology budgets
Strong people leader with experience working in matrixed environments
Strategic thinker with a bias for action and a passion for consumer-centric innovation
Demonstrated ability to lead agile teams and adopt agile methodologies

Job Responsibility

Lead the development and execution of a multi-year Martech roadmap in partnership with Marketing and Technology teams
Serve as the primary owner of the Martech ecosystem, including Marketing Automation/ESP, Consumer Data Platform (CDP), Content Management System (CMS), Digital Asset Management (DAM), e-Commerce, personalization tools, and analytics
Strategically focus digital platform development roadmaps — including web and mobile channels — to drive consumer revenue growth, acquisition, engagement, and retention
Evaluate and recommend emerging technologies (AI, conversational interfaces, mobile engagement tools, messaging platforms) to enhance personalization and operational efficiency
Oversee vendor selection, contract negotiations, and SLA performance
Manage the US Sector Martech budget and drive ROI through performance measurement, optimization, and continuous improvement
Foster strong cross-functional relationships with Marketing, OpX, and Technology teams to ensure unified execution and alignment
Provide strategic consulting services to 11 distinct business units across the US Sector which may use disparate technologies
Own consumer data strategy across platforms, including identity resolution standards, data taxonomy
Ensure effective alignment of consumer data storage and campaign activation to consent and compliance requirements (CCPA, GDPR, CAN-SPAM, TCPA)

Fulltime

Director, Marketing Technology

The Director of Product Management & New Product Development is responsible for ...

Location

United States , Philadelphia

Salary:

Not provided

Aramark

Expiration Date

Until further notice

Requirements

12+ years of progressive business experience, with a strong preference for backgrounds in Sales, Marketing, or Commercial Strategy
Demonstrated experience managing technology-based products across their full lifecycle
Demonstrated experience in Digital Marketing discipline and initiative development
Proven success leading cross-functional teams in complex, matrixed organizations
Bachelors preferred
Minimum 10 years experience

Job Responsibility

Define and own the product vision, roadmap, and lifecycle strategy for both new and existing products
Align product strategy with corporate objectives, market opportunities, and customer needs
Evaluate, prioritize, and manage the product portfolio to maximize growth, profitability, and customer value
Lead new product ideation, business case development, and go-to-market planning
Partner with Technology, UX, and Architecture teams to translate business requirements into scalable, high-quality solutions
Oversee stage-gate or agile development processes, ensuring on-time, on-budget delivery
Drive market validation, pilot programs, and post-launch performance reviews
Own ongoing client-facing product performance, including adoption, revenue, margin, customer satisfaction, and lifecycle optimization
Identify enhancement opportunities based on customer feedback, market trends, and performance analytics
Drive growth initiative planning and deployment

Fulltime

Director, Marketing Technology

This position is responsible for providing a foundation of marketing domain expe...

Location

United States , Kingwood

Salary:

Not provided

Insperity

Expiration Date

Until further notice

Requirements

Bachelor’s Degree in Computer Science, a related discipline, or equivalent work experience is required
Ten or more years of experience in leading technology initiatives is required
Seven plus years of experience managing or supervising technical and/or professional staff members is required
Experience implementing marketing technology solutions, including marketing automation platforms is required
Ten plus years of experience in application development and technology project management experience including the rollout of related applications is required
Experience leading both internal and external cross-functional teams in the design and execution of data analytics is required
Proven ability to influence the marketing organization globally to create a culture of data-led experimentation and innovation
Experience optimizing data and software integrations and using technology to increase market awareness, audience engagement and lead conversion by keeping up with trends in both marketing and advertising technology
Possesses exceptional strategic thinking, analytical and problem-solving skills, as well as excellent written and verbal communication skills to effectively articulate business/product strategies, influence outcomes and lead through
Ability to manage multiple initiatives simultaneously by maintaining an organized portfolio

Job Responsibility

Defines and implements marketing’s technology vision, strategy, and roadmap working with department leaders and stakeholders to create a technology roadmap that is aligned with business objectives
Partners with the IT organization, leads the business-side implementation of new marketing technology, attains seamless integration to Customer Relationship Management (CRM) and Marketing Automation Platform (MAP), and ensures high levels of adoption
Researches new technologies to solve marketing needs, assesses vendor and technology capabilities, and manages RFP and onboarding end-to-end processes
Manages the marketing technology budget
Develops, coaches, and leads technical and professional team members for sustained excellence in individual and team performance
Works closely with stakeholders to plan, direct, and coordinate all marketing technology development and execution, in addition to the selection and integration of marketing business applications, enterprise services, and cloud platforms
Aligns marketing technology with business goals
Maintains effective and thorough communications with all stakeholders across the organization
Defines the business requirements for marketing technology development and investments through consultation with internal constituents to identify needs and formulate solutions to project objectives, and participates in the research, design, architecture, and development
Leads the evaluation and selection process of marketing technology providers

What we offer

Flexibility: Over 80% of Insperity’s jobs have flexibility
Career Growth: Insperity provides many ways to grow with the company. We offer continuous learning programs, mentorship opportunities and ongoing training
Well-Being: Our total rewards package includes generous paid time off, top-tier medical, dental and vision benefits, health & wellness support, paid volunteer hours and much more

Fulltime

Lead Director, Marketing Ad Technology Operations

CVS Media Exchange (CMX) is hiring a Marketing Ad Technology Operations Lead Dir...

Location

United States

Salary:

100000.00 - 231540.00 USD / Year

CVS Health

Expiration Date

June 19, 2026

Requirements

8+ years of experience in Ad Operations, Ad Technology, Media Operations, or equivalent
5+ years of hands-on experience with Google Ad Manager or similar ad serving platforms
3+ years partnering closely with Product and Engineering teams
2+ years managing ticketing / issue management systems
2+ years experience with CMS platforms
1+ year experience working with search APIs or search platforms
2+ years directly managing and scaling operational teams

Job Responsibility

Lead and manage the Ad Operations team responsible for managed service campaigns, overseeing campaign setup, trafficking, QA, and launch across CMX ad platforms
Establish and enforce trafficking, QA, and launch readiness standards to ensure accuracy, compliance, and on-time delivery
Own operational processes for campaign updates, including creative swaps, mid-flight optimizations, and issue resolution
Develop capacity planning and workflow models to scale managed service execution in alignment with revenue growth
Partner closely with Activation and Sales teams to ensure smooth handoffs and consistent execution against campaign objectives
Lead and manage the Support Operations team responsible for self-service advertiser enablement and ongoing support
Own end-to-end self-service advertiser onboarding, platform readiness, launch support, and post-launch troubleshooting
Establish and oversee support operations, including ticket intake, triage, escalation paths, and SLA management
Serve as the senior escalation point for advertiser, agency, and partner issues related to self-service platforms
Develop scalable documentation, training materials, and enablement resources for internal teams and external customers

What we offer

Medical, dental, and vision coverage
Paid time off
Retirement savings options
Wellness programs

Fulltime

Director, B2B Marketing Strategy & Operations - CNPF

The Director of Marketing Strategy & Operations for Commercial & New Payment Flo...

Location

United Kingdom , London

Salary:

Not provided

Mastercard

Expiration Date

Until further notice

Requirements

Significant experience in marketing strategy, marketing operations, business operations, or similar roles
Proven track record leading strategic planning, operational excellence, financial planning and data driven marketing transformation at scale
Expertise in marketing technology platforms (CRM, MAP, analytics tools)
Strong analytical, problem solving, and financial acumen
Exceptional communication, stakeholder management, and cross functional collaboration skills
Demonstrated ability to lead teams, influence at senior levels, and manage complex initiatives

Job Responsibility

Build and optimize marketing processes, workflows, and operating cadences that enable scale, agility, and accountability
Lead resource planning, budget governance, and performance forecasting for the marketing function
Partner closely with Integrated Marketing & Communications team around the world on unified planning, information sharing and project tracking efforts
Establish and maintain best in class governance practices for project intake, prioritization, and execution
Develop and maintain clear, coordinated reporting for key stakeholders
Support the development of the annual and multi year marketing strategy in partnership with senior leadership, ensuring alignment with corporate priorities and growth objectives
Translate strategic priorities into actionable marketing plans, KPIs, and success frameworks
Work across the CNPF Marketing team to track and provide consistent reporting around strategic initiatives, such as top-tier events and campaigns
Provide hands-on management and staffing for priority projects as needed, with positivity, agility and the ability to multitask across a number of high priority initiatives
Serve as the point person for the team’s marketing technology ecosystem—CRM, marketing automation, analytics platforms—to ensure seamless integration and data integrity

Director of Marketing Measurement Strategy & Implementation

At Microsoft Advertising we create innovative technology for a conversational, p...

Location

United States , Redmond

Salary:

130900.00 - 251900.00 USD / Year

Microsoft Corporation

Expiration Date

Until further notice

Requirements

Bachelor's Degree in Business, Marketing, Communications, Finance, Engineering, or related field AND 10+ years of marketing operations, program management, project management, or related experience OR equivalent experience
Master's Degree in Business, Marketing, Communications, Finance, Engineering, or related field AND 8+ years of marketing operations, product management or related experience OR Bachelor's Degree in Business, Marketing, Communications, Finance, Engineering, or related field AND 12+ years of marketing operations, product, or related experience OR equivalent experience
7+ years of hands-on experience in marketing measurement, including designing and implementing attribution models, incrementality testing, and/or Media Mix Modeling (MMM) at scale
7+ years of experience leading change management initiatives, driving adoption of new measurement systems, process improvement, frameworks, or standards across large, cross-functional marketing organizations
5+ years of experience operating in privacy-first measurement environments, with demonstrated fluency in cookieless measurement approaches, consent frameworks, and advertising data governance
5+ years of experience working with modern marketing data and AI platforms, including analytics tools, data pipelines, and emerging AI-driven measurement or optimization solutions

Job Responsibility

Drives requirements for design & implementation of advanced measurement methodologies — including attribution models, incrementality testing, mixed media modeling (MMM) to evaluate marketing effectiveness at scale
Applies privacy-first measurement approaches, ensuring data governance and compliance standards are embedded across all measurement practices
Leverages modern marketing data stacks, analytics platforms, and AI-driven measurement tools to build scalable, future-ready data pipelines and reporting infrastructure
Translates complex measurement insights into clear, executive-ready strategic recommendations that directly influence leadership prioritization and investment decisions
Leads adoption of new measurement systems and standards across large, cross-functional marketing organizations, driving behavior change and building trust in data-driven decision-making
Drives large scale (e.g., features spanning multiple semesters) planning and provides solutions for large, complex projects by seeking to identify key milestones, providing deep subject matter expertise into developing plans, and leading team discussions
Tracks deliverables and timeliness. Proactively identifies and resolves blockers, opportunities, and risks to ensure implementation. Orchestrates program deliverables and requirements across senior/executive stakeholders
Gathers information on highly complex product scenarios by researching and interviewing people about impacts of potential changes
Uses business knowledge and technical expertise to analyze the work of the Marketing team to identify potential future business opportunities
Oversees the development and execution of processes and procedures to drive efficiency and improve effectiveness by providing input and giving feedback to others. Ensures compliance of Marketing Measurement products/programs, policies, and across projects

Fulltime

Associate Director, Data Strategy and Technology

Unilever requires an effective data strategy to power the future of media, marke...

Location

United States , Hoboken

Salary:

141680.00 - 212520.00 USD / Year

Unilever

Expiration Date

Until further notice

Requirements

8+ years of experience in media, marketing technology, or data strategy roles
Proven track record in building and managing enterprise data systems, preferably in CPG or retail media environments
Deep understanding of media measurement, targeting data, and advertising technology ecosystems (e.g. CDP, Clean Rooms)
Experience with data governance frameworks and regulatory compliance (e.g., GDPR, CCPA)
Strong stakeholder management and communication skills across technical and non-technical audiences
Strategic thinker with a bias for action and execution
Collaborative leader who thrives in performance-based environments
Curious and creative problem-solver with a passion for data integrity and innovation
Comfortable navigating ambiguity and driving clarity across complex initiatives

Job Responsibility

Define and evolve Unilever’s media and marketing data strategy across platforms, partners, and internal systems
Champion data governance principles to ensure quality, consistency, and compliance across all media and CRM data sources
Lead the internal data workstream including taxonomy design, data onboarding, and integration with analytics and activation platforms
Collaborate with cross-functional teams (e.g., IT, Legal, Procurement) to ensure seamless execution
Build and evolve a holistic media strategy rooted in consumer insights with a focus on acquiring and deploying data efficiently and effectively
Architect data flows that support the new media model, enabling precision planning, buying, and measurement
Own the strategy and execution of data acquisition across media, commerce, and consumer touchpoints
Manage partner relationships to ensure data access, quality, and alignment with Unilever’s strategic goals
Negotiate data rights, usage terms, and integration protocols with external partners
Oversee relationships with media data and technology vendors, ensuring alignment to Unilever’s strategic roadmap

What we offer

Bonus eligible
Long-Term Incentive (LTI) eligible
Health insurance (including prescription drug, dental, and vision coverage)
Retirement savings benefits
Life insurance and disability benefits
Parental leave
Sick leave
Paid vacation and holidays
Access to numerous voluntary benefits

Fulltime

New

Director, DEC - Systems Strategy & Technology

As the Director of Systems Strategy and Technology (SST), you will serve as the ...

Location

United States , Menlo Park

Salary:

319000.00 - 377000.00 USD / Year

Select Country

Director, Marketing Technology Strategy

Job Description

Job Responsibility

Requirements

What we offer

Looking for more opportunities?

Director, Marketing Technology Strategy

Director, Marketing Technology & Consumer Digital Experience

Director, Marketing Technology

Director, Marketing Technology

Lead Director, Marketing Ad Technology Operations

Director, B2B Marketing Strategy & Operations - CNPF

Director of Marketing Measurement Strategy & Implementation

Associate Director, Data Strategy and Technology

Director, DEC - Systems Strategy & Technology

Our AI answers in your language