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Director Marketing Omni-Channel Europe

Germany, Herzogenaurach · Job Posted March 18, 2026
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Job Description

Director Marketing Omni-Channel Europe

Job Responsibility

  • Owning and elevating the full omni‑channel marketing strategy across Retail, E‑commerce, and Key Account/Wholesale to deliver a seamless consumer journey and maximize commercial outcomes and brand heat
  • Integrating brand storytelling with strong performance execution across physical stores (Own retail and Wholesale), digital commerce platforms, and partner environments
  • Ensuring that marketing activation across owned and partner channels drives traffic, conversion, CRM growth, and sell‑through
  • Leading, developing, and inspiring a high-performing omni‑channel marketing organization across Europe

Requirements

  • Deep expertise in omni‑channel marketing across Retail, E‑commerce, and Key Accounts, with a strong understanding of consumer and shopper behavior
  • Proven experience leading diverse marketing teams and developing senior managers in fast‑paced, matrixed environments
  • Excel at integrating brand storytelling with performance‑driven execution across digital and physical channels
  • Highly skilled in driving retail KPIs, optimizing partner activations, and improving sell‑through across multiple environments
  • Data‑driven, comfortable with performance measurement frameworks, and committed to a test‑and‑learn mindset
  • Collaborate effectively with cross‑functional partners such as Sales, Merchandising, CRM, Digital Product, and Retail Operations
  • Ensure brand integrity, operational excellence, and compliance across all owned and partner touchpoints, consistently raising the standard of execution

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