Director/Manager of Media & Vendor Relations

• Direct integrated paid media initiatives across search, social, and other digital channels for national campaigns as well as localized market programs
• Supervise, coach, and support a team of four marketing professionals to strengthen execution, accountability, and development
• Work closely with agency partners to review results, refine campaign direction, and improve overall marketing effectiveness
• Interpret campaign data and reporting trends to identify opportunities and advise stakeholders on optimization strategies
• Strengthen marketing operations by assessing external vendor performance and recommending improvements where needed
• Contribute to the development of measurement frameworks and attribution approaches that support smarter decision-making
• Evaluate prospective agency or vendor relationships and help identify scalable solutions for the broader marketing function
• Partner with franchise and cross-functional stakeholders to align advertising activity with business goals across multiple locations

• 8–12 years of experience in paid media, digital marketing, or integrated marketing leadership roles
• Demonstrated success leading digital campaigns across platforms such as paid social, paid search, and broader online media channels
• Prior experience managing teams and providing direction in a fast-paced marketing environment
• Strong ability to collaborate with agencies and influence diverse stakeholders across a complex organization
• Proven analytical skills with experience using performance data to shape marketing strategy and recommendations
• Background supporting franchise, multi-location, agency, or home improvement businesses is strongly preferred
• Familiarity with digital marketing tools and platforms, including Google Ads, Google Analytics, paid social, and email campaign environments

Background supporting franchise, multi-location, agency, or home improvement businesses is strongly preferred